Partner Marketing stories - Page 3

OneAffiniti has launched new demand generation services for SMEs, including a digital lead hub and Linkedin social plugin, alongside a brand refresh.

The six new employees will be tasked with growing MuleSoft's partner ecosystem and deepen existing partner engagements.

Director of APAC channels at NETSCOUT, Amit Rao talks about trends in the IT industry and how the channel can capitalise on them.

Data protection vendor Datto is hoping to lure in new resellers and help current resellers expand their business with an updated MSP partner program.

Informatica launches program designed to make lives easier for distributors and resellers by extending product portfolio to a wider range of customers.

Xero launches its new partner program and advisory directory, connecting over 100,000 business advisors with small businesses.

Hewlett Packard Enterprise has unveiled its new smart conference room service, built in collaboration with leading technology and service providers.

HPE unveils its Modern Workspace, redefining enterprise meetings with Skype Room Systems for streamlined, engaging collaborations.

DocuSign appoints Grant Cleary as SMB and partner marketing manager for ANZ region, to help customers go digital.

Zscaler bolsters APAC focus with IT vet Chris Stephens as the new senior marketing manager, highlighting its investment in regional growth.

Xero unveils expanded global Partner Program and open practice platform Xero HQ, designed to activate the success rate of partners and small businesses.

Microsoft channel boss Gavriella’s Schuster has outlined four key steps for local resellers looking to become a ‘modern’ - and successful reseller.

Hyland's new initiative aims to bring partners, consulting & marketing together as it launches the OnBase marketing portal for ANZ channel partners.

OpenText will provide marketing development funds and new incentives for partners as it ups its channel investment to capitalise on the digital world.

As the channel changes, more strategic planning, vendor evaluation, targeted skills enhancement and outcome-based delivery are key says Canalys.

Unisys has announced a new application that enables users of the ServiceNow platform to automate provisioning of IT resources on Microsoft Azure.

Dimension Data was one of the big winners at the Cisco Partner Insight and Partner Marketing Excellence Awards.

Recent changes at Nintex have resulted in the hiring of Josh Waldo as the vice president of channels and strategy.

Microsoft Azure's partner momentum is at an all-time high, with over 57% of Fortune 500 companies using the cloud platform.

Intel appoints Steven Fund as new Chief Marketing Officer, aiming to leverage his extensive brand expertise to revitalise global marketing strategies.