Creative Technologies stories - Page 6
Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.
With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
RØDE unveils RØDECaster Video Core console at USD $599
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ios
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apple iphone
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social media
RØDE's new RØDECaster Video Core packs multi-cam switching, recording and streaming with pro audio at USD $599 for creators.
Adobe adds conversational AI tools to Photoshop, Firefly
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martech
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rpa
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erp
Adobe is baking chat-style AI assistants into Photoshop and Firefly, letting users edit and generate images simply by describing changes.
AMD boosts Ryzen AI P100 chips for edge industrial use
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virtualisation
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robots
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edge computing
AMD expands Ryzen AI Embedded P100 chips with up to 80 TOPS and ROCm support, targeting edge AI in factories, robots and medical systems.
Luma unveils unified AI agents to streamline creativity
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digital transformation
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physical security
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rpa
Luma launches unified AI agents for agencies, promising context-aware creative workflows across text, image, video and audio projects.
Generate Summit unveils 2026 B2B marketer keynotes
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martech
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llms
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marketing
Generate Summit names first 2026 keynotes for its Sydney B2B marketer conference, promising hands-on sessions and a strict no-selling rule.
Inventec boosts AI server output with Siemens DFM tools
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manufacturing
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supply chain
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inventec
Inventec adopts Siemens DFM and SMT tools to speed AI server production, halving late design changes and boosting manufacturing quality.
Five red flags that suggest your AI content is actually hurting your rankings
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data analytics
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martech
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genai
Unedited AI content could soon tank your Google rankings; here are five warning signs your pages are hurting rather than helping.
Brands plan to boost content budgets despite AI friction
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saas
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digital transformation
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partner programmes
Brands plan to lift content budgets and AI use, but fragmented tools are fuelling burnout, wasted spend and slower campaign launches.
The strategy of story: Why vision and authenticity are the future of digital design
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digital transformation
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cx
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martech
Digital design is shifting from surface beauty to story-led strategy, where clear vision and authentic brands define lasting success.
Apple & Sydney Opera House launch yearlong arts tie-up
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apple
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apple iphone
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ipad
Apple and the Sydney Opera House launch a yearlong digital arts tie-up, spotlighting iPad creativity and a new international children's festival.
Google AI more negative than ChatGPT for brand reputation
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cx
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martech
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risk & compliance
AI search tools cast brands in starkly different lights, with Google skewing early negative and ChatGPT souring sentiment near purchase.
From photographer to full-stack dev: a bold career pivot
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data analytics
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digital transformation
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martech
From photography side project to full‑stack career, Livia Gu shows how curiosity and mistakes can build real confidence in tech.
Pocket FM taps OpenAI to power AI-native audio growth
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rpa
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api
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genai
Pocket FM will bake OpenAI tools into its production stack, using generative AI to scale multilingual audio series for 300,000 creators.
Audible unveils cheaper Standard tier in six markets
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cx
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martech
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digital entertainment
Audible rolls out cheaper Standard tier in six countries, offering one audiobook and a curated library as subscribers trim digital spend.
AI-era contact centres become strategic CX data hubs
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crm
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uc
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data protection
In 2026, AI turns the contact centre from a cost to a real-time intelligence engine, transforming CX into core competitive advantage.
Finding your creative voice in tech through "design thinking"
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digital transformation
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software development
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branding
Design thinking helps tech creatives find their voice by centring users, clarifying problems and bridging gaps between teams.
Poor website search drives Australian shoppers away
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devops
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digital transformation
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cx
Australian shoppers are deserting online retailers over clunky site search, with many paying more elsewhere for AI‑style, natural language results.
Hyland unveils AI tools to streamline hospital admin
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digital transformation
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ecm
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martech
Hyland launches AI tools to automate hospital records and billing workflows, aiming to cut admin workloads and speed access to patient data.
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Good technology starts with listening to the users, according to UX/UI human-centred designer
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data analytics
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digital transformation
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martech
A human-centred UX/UI designer says the most powerful tech solutions begin not with code or visuals, but with deep, disciplined listening.
HONOR & ARRI bring cinema image science to mobiles
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genai
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ai
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mobile world congress
HONOR and ARRI join forces to embed cinema-grade image science into future smartphones, debuting on the ROBOT PHONE later this year.