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Creative Technologies stories - Page 2

Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.

With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
Sneaks

Exclusive: How Adobe showcases its innovation engine

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Adobe's Sneaks programme puts early-stage ideas on stage, with Principal Evangelist Eric Matisoff saying the live format can help concepts evolve into products.
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Conductor launches AgentStack for AI search visibility

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Conductor unveils AgentStack to help enterprises track, shape and optimise brand visibility across AI search services and chatbots.
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Adobe adds brand intelligence to GenStudio marketing tools

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Adobe expands GenStudio with Brand Intelligence, giving marketing teams AI tools to bind brand rules, approvals and campaign workflows together.
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Canva & Klaviyo launch one-click email template link

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Canva and Klaviyo deepen their tie-up with a one-click route from design to campaign-ready email templates, cutting manual rebuilds for marketers.
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RØDE unveils Sonaura mic tech, wireless gear & software

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RØDE launches Sonaura MEMS mic tech, RØDELink II wireless system and podcast software in broad push across pro audio and creator tools.
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Canva launches AI 2.0 to turn prompts into editable designs

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Canva expands AI push with conversational design, task automation and workplace connectors in bid to become an agentic platform.
Blackmagic design

Blackmagic adds Apple Watch control to iPhone camera app

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Blackmagic Design updates Blackmagic Camera for iOS with Apple Watch controls and ATEM integration, turning mounted iPhones into remote studio cameras.
Mother s day gift ideas

Mother's Day gift ideas span home appliances & tech

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Sunbeam, adidas and Canon have unveiled Mother's Day picks from an electric blanket to a camera, with prices from AUD $139 to AUD $1,399.
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The Real World launches expert-approved Campus certificate

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The Real World rolls out expert-approved Campus Graduation Certificate to prove practical skills, as employers question the value of AI training.
Creative

Adobe unveils Firefly AI assistant to streamline creative workflows

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Adobe unveils Firefly AI Assistant to streamline multi-step creative workflows across Photoshop, Premiere and other apps, with public beta due soon.
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Adobe launches Firefly AI Assistant for creative apps

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Adobe adds Firefly AI Assistant and new editing tools as it deepens its push into agentic creativity across Photoshop, Premiere and more.
Adobe explainer

Adobe just rewrote the rules of graphic design

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Adobe unveils Firefly AI Assistant to automate multi-step creative work across Photoshop and Premiere, as design roles shift.
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Springboards launches Flint AI model for marketers

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Springboards unveils Flint, a novelty-focused AI model for marketers, as it refreshes its platform with new self-serve plans and wider access.
Lv digital

Why some brands seem “everywhere” online (and others don't exist)

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Brands that dominate search and social share a deliberate strategy, while quieter rivals often lack the consistency, authority and distribution to be seen.
Gigabyte

Gigabyte bundles Surfshark One with AI laptops in ANZ

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Gigabyte pairs Surfshark One with select AERO X16 and GAMING A16 laptops in Australia and New Zealand to boost its AI PC pitch.
Jodie

ACAM launches search course as zero-click AI rises

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Australian Centre for AI in Marketing unveils four-week search strategy course as AI summaries drive fewer clicks and reshape brand visibility.
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AI is reshaping search infrastructure - SEO is being rewritten

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AI is transforming search from keyword matching to meaning-based systems, forcing businesses to rethink SEO, content structure and technical foundations.
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Nearly 18% of marketing emails miss inboxes, study finds

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APAC marketers urged to tighten email deliverability as Sinch Mailgun study says weaker inbox placement is draining returns despite heavier AI adoption.
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What sustainable SEO success really involves

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How Melbourne businesses can build lasting search visibility through consistency, technical stability and trusted expertise.
360

Hyland appoints Lubor Ptacek as Product Marketing Chief

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Hyland names Lubor Ptacek Senior Vice President of Product Marketing as the software group sharpens its global AI product strategy.