Datacom, CDM, Dicker Data, MediaForm and Data#3 are amongst the big winners of this year's annual HP Partner Awards that recently took place in Australia.

HP unveile the winners at a black-tie dinner hosted at The Star in Sydney.

The HP Partner Awards celebrate the successes and contributions of HP's top-performing partners from the past year over various categories, including HP Amplify Partner of the Year, MPS Partner of the Year, Services Partner of the Year, SMB Partner of the Year, Supply Partner of the Year, Print Distributor of the Year, PC Distributor of the Year, and a category that recognises Sustainable Impact. Individual achievements were recognised in categories from marketing to distribution and sales.

Senior Director of Commercial Channel at HP Australia, Chris Hewlett, stated, “As an opportunity to celebrate what makes our partnerships so special, The Annual Partner Awards is without doubt one of the standout events of our year.” He went on to acknowledge the many partners in various products, market segments, and industry specialisations who have been crucial to HP’s business success, concluding that “We wouldn’t be able to strive for our vision of becoming the world’s most sustainable and just technology company without them – a huge congratulations to every winner.”

Among the winners, CDM secured HP Amplify Partner of the Year, First Focus IT won Synergy Partner of the Year, MediaForm took MPS Partner of the Year and CompNow accepted the award for Enterprise Partner. Data#3 was acknowledged as Services Partner of the Year for the second year running, Truis won PC Specialist Partner of the Year, Astrontech scored PC Partner of the Year, Centre Com took SMB Partner of the Year, and Education Partner of the Year was awarded to Atturra Managed Services.

Datacom received the Sustainable Impact award, a distinctive recognition for their leading role in HP’s three sustainable impact pillars; climate action, human rights, and digital equity. Furthermore, Elite Print Solutions were awarded Supplies Partner of the Year, while Synnex and Ingram Micro were recognised as Print Distributor of the Year and PC Distributor of the Year for the second year in succession.

Meanwhile, the ceremony also recognised individual contributions, with Dicker Data’s Tillie Riley taking home the Marketing Excellence award and Astrontech’s Nick Kanagias winning Partner Sales Rep of the Year. Ingram Micro’s Ray Hsieh won Distribution Sales Rep of the Year, while Data#3’s Laurence Baynham was inducted into the HP Hall of Fame.