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Okta names Christian Rota ANZ director of partnerships
Software-as-a-Service

Okta names Christian Rota ANZ director of partnerships

Okta appoints Christian Rota to lead ANZ partnerships, stepping up its partner-first push as identity security demand surges across the region.

By Mark Tarre • 4 min read • Tue, 3rd Mar 2026
ControlUp unveils multi-tenant DEX platform for MSPs
Mobile Device Management

ControlUp unveils multi-tenant DEX platform for MSPs

ControlUp has launched a multi-tenant digital experience platform and partner programme to help MSPs automate IT, boost CX and grow revenue.

By Joseph Gabriel Lagonsin • 5 min read • Fri, 23rd Jan 2026
Freshworks hires Kady Srinivasan as AI era marketing chief
Software-as-a-Service

Freshworks hires Kady Srinivasan as AI era marketing chief

Freshworks names AI-focused marketer Kady Srinivasan as CMO to sharpen its global brand and go-to-market engine in crowded SaaS markets.

By Sean Mitchell • 4 min read • Thu, 8th Jan 2026
Freshworks adds AI tools to streamline customer service
Software-as-a-Service

Freshworks adds AI tools to streamline customer service

Freshworks rolls out new AI tools for Freshdesk to unify channels, cut agent drudgery and boost resolution speeds for service teams.

By Kaleah Salmon • 5 min read • Tue, 6th Jan 2026

Stories from Other Regions

Freshworks stories

Accel, Google back five startups in 2026 Atoms AI Cohort
Robotics

Accel, Google back five startups in 2026 Atoms AI Cohort

Accel and Google's AI Futures Fund have picked five startups for the 2026 Atoms AI Cohort, each offered up to USD $2 million and compute.

By Kaleah Salmon • 4 min read • Tue, 17th Mar 2026
From complexity to clarity: How AI is transforming UK local government
Smart Cities

From complexity to clarity: How AI is transforming UK local government

UK councils ramp up AI spending to boost efficiency and services, but poor strategy and complexity risk wasting taxpayers' money.

By Simon Hayward • 4 min read • Tue, 13th Jan 2026
Q&A: How AI helps CX teams stay resilient through the holiday rush
Unified Communications

Q&A: How AI helps CX teams stay resilient through the holiday rush

AI is transforming Christmas CX from chaotic surge to controlled service, helping teams stay resilient, protect wellbeing and meet soaring demand.

By Simon Hayward • 4 min read • Tue, 16th Dec 2025
The UK's efficiency ambitions face a quiet obstacle, software complexity
Digital Transformation

The UK's efficiency ambitions face a quiet obstacle, software complexity

UK firms chasing efficiency gains are finding staff lose a day a week to tangled software, undercutting productivity and morale.

By Simon Hayward • 4 min read • Wed, 10th Dec 2025
CGI & Freshworks partner to deliver AI service tools in UK
EduTech

CGI & Freshworks partner to deliver AI service tools in UK

CGI and Freshworks partner to provide AI-driven service tools targeting UK mid-market and public sectors, focusing initially on education and policing.

By Sean Mitchell • 3 min read • Fri, 5th Dec 2025
Q&A: How software waste and complexity are undermining the UK's productivity ambition
Digital Transformation

Q&A: How software waste and complexity are undermining the UK's productivity ambition

UK firms waste 20% of software spend and lose 7% of revenue to complexity, hindering productivity amid the Autumn Budget's focus on efficiency.

By Simon Hayward • 5 min read • Thu, 4th Dec 2025
What Black Friday revealed about retail's customer service challenges
Digital Transformation

What Black Friday revealed about retail's customer service challenges

Black Friday exposed how rising demand strains UK retailers' customer service, revealing challenges caused by complex systems and ageing processes.

By Simon Hayward • 5 min read • Thu, 4th Dec 2025
Freshworks launches standalone platform to boost business teams
Unified Communications

Freshworks launches standalone platform to boost business teams

Freshworks unveils Freshservice for Business Teams as a standalone platform, enabling HR, Finance and Legal to independently manage internal workflows.

By Sean Mitchell • 3 min read • Mon, 1st Dec 2025
Overcoming the perceived AI skills gap
Customer Experience

Overcoming the perceived AI skills gap

Nearly half of UK business leaders view themselves as AI experts, yet 22% cite a skills gap as a key hurdle, hindering wider AI adoption in the workplace.

By Ian Tickle • 4 min read • Thu, 27th Nov 2025
Freshworks unveils AI features to boost UK enterprise support
Fintech

Freshworks unveils AI features to boost UK enterprise support

Freshworks launches new AI tools in the UK to streamline customer support and IT management, boosting efficiency and cutting manual tasks for enterprises.

By Sean Mitchell • 4 min read • Tue, 18th Nov 2025
The importance of simplifying IT: enterprise capability without the complexity
Digital Transformation

The importance of simplifying IT: enterprise capability without the complexity

IT leaders now prioritise simple, effective technology over flashy AI, seeking quick, practical outcomes that enhance customer and employee experiences.

By Ian Tickle • 5 min read • Fri, 14th Nov 2025
Three signs your company is heading for the customer support squeeze
Customer Experience

Three signs your company is heading for the customer support squeeze

Businesses face a customer support squeeze as rising effort, agent overload, and scale pressures threaten growth and customer loyalty.

By Simon Hayward • 4 min read • Wed, 12th Nov 2025
Enterprise software complexity costs UK economy GBP £32 billion
Digital Transformation

Enterprise software complexity costs UK economy GBP £32 billion

Complex enterprise software is costing the UK economy GBP £32 billion yearly, with wasted investments and lost productivity hindering business growth.

By Melania Watson • 3 min read • Tue, 11th Nov 2025