ChannelLife Australia - Industry insider news for technology resellers

Content Creation stories - Page 2

Thryv greg.nicolle

Thryv urges small businesses to boost AI search visibility

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digital transformation
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cx
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martech
Thryv says Australian and New Zealand small businesses need tidy websites, consistent listings and fresh reviews to win AI-driven recommendations.
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PayPal brings payment links to Canva's 265 million

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saas
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digital transformation
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fintech
PayPal brings payment links into Canva for 265 million users, letting creators, entrepreneurs and small firms sell from designs with QR codes and checkouts.
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Optimizely training sparks surge in marketing AI agents

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devops
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digital transformation
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cx
Optimizely training programme sees 375 AI agents built in five days as waitlist tops 1,500 amid rising enterprise marketing demand.
Apple airpods max 2 active noise cancellation

Hands-on review: Apple AirPods Max 2 refined upgrade

This month
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wearables
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digital entertainment
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headphones
Apple's premium over-ear headphones gain stronger noise cancellation, USB-C lossless audio and new smart features, but keep the same familiar design.
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Levanta acquires Perch+ to expand Amazon marketplace

This month
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martech
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commerce systems
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e-commerce
Levanta buys Perch+ as it broadens creator and affiliate tools for Amazon sellers, adding hundreds of merchants and publishers to its platform.
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Optimizely named Gartner leader for ninth year running

This month
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martech
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rpa
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personalisation
Optimizely says its AI-driven content marketing platform has helped secure a ninth straight Gartner Leader spot as vendors race to automate workflows.
Gigabyte

Gigabyte unveils dark wood AM5 motherboard for gamers

This month
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gaming
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digital entertainment
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hybrid & remote work
Gigabyte adds dark wood styling to its premium AM5 motherboard line, pairing the X870E AERO X3D Dark Wood with Ryzen support and Wi-Fi 7.
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Microsoft launches three new MAI AI models for Foundry

This month
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genai
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ai
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ai ethics & governance
Microsoft expands its in-house AI push with three Foundry models for speech, voice and images, as WPP signs on to test the new tools.
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Intel releases neural texture compression SDK for game devs

This month
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gaming
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digital entertainment
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intel
Intel launches neural texture compression SDK to help game developers cut texture storage and memory use, with up to 17x savings.
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Meep-morp launches Resolve workflow tool for editors

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rpa
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social media
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digital media
Meep-morp unveils Resolve workflow software to automate exports, tagging and uploads, aiming to cut post-production delays for professional editors.
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Animoca Brands launches AliBAE with CHECK bounty rewards

This month
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gaming
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crypto
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blockchain
Animoca Brands unveils AliBAE AI creator platform with 100,000 CHECK in bounty rewards and Alibaba's Qwen models.
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Garney adopts Hyland for SAP SuccessFactors in HR shift

Last month
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document management
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digital transformation
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ecm
Garney deepens Hyland tie-up to unify HR records in SAP SuccessFactors, aiming to cut manual work and bolster automation across its US operations.
Seo visib

Experts warn: SEO alone is no longer enough for online visibility

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martech
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genai
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llms
AI search is forcing marketers to rethink visibility, as businesses adapt content for direct answers, zero-click journeys and broader source inclusion.
Intel

Intel launches Core Ultra Series 3 AI gaming laptops

Last month
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gaming
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semiconductors
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endpoint protection
Intel backs thin-and-light AI laptops with Core Ultra Series 3 chips, touting stronger gaming performance, local chatbot support and longer battery life.
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AI Personality awards launch with USD $90,000 prize

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genai
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ai
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ai ethics & governance
AI creator platforms launch awards with USD $90,000 prize fund as virtual personalities move deeper into the online economy.
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Global handheld smart camera shipments jump 83% in 2025

Last month
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drones
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pc market
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dji
IDC says global handheld smart camera shipments surged 83% to 16.65 million in 2025, with DJI and Insta360 leading the boom.
Unnamed

Dreame teams up with Sydney Swans in Australia push

Last month
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smart home
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partner programmes
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afl
Dreame deepens its Australian push with Sydney Swans deal as the consumer tech brand seeks wider reach beyond home cleaning products.
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Meliora buys Backchat Media to expand into New Zealand

Last month
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saas
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digital transformation
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partner programmes
Meliora acquires Auckland-based Backchat Media, gaining a New Zealand foothold and bolstering its APAC digital strategy and content offering.
Ai dashboard workspace laptop chat publish rearrange blocks

WordPress.com adds AI write tools for site control

Last month
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digital transformation
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ecm
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martech
WordPress.com now lets AI agents draft, edit and publish content directly to sites via conversation, expanding beyond read-only integrations.
Lia carruthers and becky mcmillan   prophet

Prophet bolsters Australian team with two key hires

Last month
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digital transformation
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cx
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martech
Prophet hires Lia Carruthers and Becky McMillan in Australia as it scales from start-up to growth phase and boosts marketing and customer teams.