Content Creation stories
Conductor launches AgentStack for AI search visibility
Today
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data analytics
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digital transformation
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cx
Conductor unveils AgentStack to help enterprises track, shape and optimise brand visibility across AI search services and chatbots.
Adobe adds brand intelligence to GenStudio marketing tools
Today
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ecm
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cx
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martech
Adobe expands GenStudio with Brand Intelligence, giving marketing teams AI tools to bind brand rules, approvals and campaign workflows together.
Canva & Klaviyo launch one-click email template link
Yesterday
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crm
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cx
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martech
Canva and Klaviyo deepen their tie-up with a one-click route from design to campaign-ready email templates, cutting manual rebuilds for marketers.
RØDE unveils Sonaura mic tech, wireless gear & software
Yesterday
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biometrics
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digital entertainment
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windows
RØDE launches Sonaura MEMS mic tech, RØDELink II wireless system and podcast software in broad push across pro audio and creator tools.
Blackmagic adds Apple Watch control to iPhone camera app
Last week
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wearables
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ios
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apple iphone
Blackmagic Design updates Blackmagic Camera for iOS with Apple Watch controls and ATEM integration, turning mounted iPhones into remote studio cameras.
Mother's Day gift ideas span home appliances & tech
Last week
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smart home
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hybrid & remote work
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fitness
Sunbeam, adidas and Canon have unveiled Mother's Day picks from an electric blanket to a camera, with prices from AUD $139 to AUD $1,399.
The Real World launches expert-approved Campus certificate
Last week
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edutech
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iam
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ai
The Real World rolls out expert-approved Campus Graduation Certificate to prove practical skills, as employers question the value of AI training.
Adobe just rewrote the rules of graphic design
Last week
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storage
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martech
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physical security
Adobe unveils Firefly AI Assistant to automate multi-step creative work across Photoshop and Premiere, as design roles shift.
Adobe unveils Firefly AI assistant to streamline creative workflows
Last week
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saas
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martech
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rpa
Adobe unveils Firefly AI Assistant to streamline multi-step creative workflows across Photoshop, Premiere and other apps, with public beta due soon.
Adobe launches Firefly AI Assistant for creative apps
Last week
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martech
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digital entertainment
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rpa
Adobe adds Firefly AI Assistant and new editing tools as it deepens its push into agentic creativity across Photoshop, Premiere and more.
Springboards launches Flint AI model for marketers
Last week
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open source
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genai
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llms
Springboards unveils Flint, a novelty-focused AI model for marketers, as it refreshes its platform with new self-serve plans and wider access.
Why some brands seem “everywhere” online (and others don't exist)
Last week
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cx
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martech
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partner programmes
Brands that dominate search and social share a deliberate strategy, while quieter rivals often lack the consistency, authority and distribution to be seen.
Gigabyte bundles Surfshark One with AI laptops in ANZ
Last week
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saas
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gaming
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data protection
Gigabyte pairs Surfshark One with select AERO X16 and GAMING A16 laptops in Australia and New Zealand to boost its AI PC pitch.
ACAM launches search course as zero-click AI rises
Last week
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martech
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genai
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ai
Australian Centre for AI in Marketing unveils four-week search strategy course as AI summaries drive fewer clicks and reshape brand visibility.
AI is reshaping search infrastructure - SEO is being rewritten
Last week
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martech
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partner programmes
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genai
AI is transforming search from keyword matching to meaning-based systems, forcing businesses to rethink SEO, content structure and technical foundations.
Nearly 18% of marketing emails miss inboxes, study finds
Last week
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cx
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martech
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partner programmes
APAC marketers urged to tighten email deliverability as Sinch Mailgun study says weaker inbox placement is draining returns despite heavier AI adoption.
What sustainable SEO success really involves
Last week
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data analytics
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martech
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partner programmes
How Melbourne businesses can build lasting search visibility through consistency, technical stability and trusted expertise.
Hyland appoints Lubor Ptacek as Product Marketing Chief
Last week
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document management
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data analytics
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digital transformation
Hyland names Lubor Ptacek Senior Vice President of Product Marketing as the software group sharpens its global AI product strategy.
G2A partners with epay on gaming gift cards marketplace
This month
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gaming
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crypto
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fintech
G2A teams up with epay to broaden its marketplace with hundreds of gaming and entertainment gift cards as demand for prepaid digital spending grows.
Shoppers turn against AI social content, survey finds
This month
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cx
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martech
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partner programmes
Shoppers increasingly prefer human-led social posts over AI-generated material, with Gen Z driving brands towards micro-influencers and niche creators.