Content Creation stories - Page 16

Sony launches the Wireless Shooting Grip and Remote Commander for Alpha cameras, offering improved handheld shooting and remote control from July 2025 in Australia.

Google DeepMind unveils generative AI models Veo 3, Imagen 4, Lyria 2 and Flow, enhancing video, image, music and filmmaking for creators.

RØDE's new firmware update adds Bluetooth to its Wireless Micro, enabling direct pairing with iOS via the free RØDE Capture app for seamless audio recording.

AMD unveils Radeon RX 9060 XT, Radeon AI PRO R9700, and Ryzen Threadripper 9000 series at Computex 2025, targeting gamers, pros, and AI development.

Kingston Technology unveils new memory and storage products at COMPUTEX 2025, targeting AI, gaming, enterprise, and aerospace sectors with high-performance solutions.

Canberra agency chillibeanmedia has launched fundraiz.Ai, an AI-driven platform to boost fundraising for charities amid tough economic times.

Alibaba launches Wan2.1-VACE, an open-source AI model combining video generation and editing, streamlining content creation for various media platforms.

Sennheiser unveils Profile Wireless 1-channel mic for solo creators, offering high-quality sound and 32-bit float recording from AUD $369.

Freepik launches Enterprise AI plan offering secure, scalable creative tools with centralised controls, legal protections, and unlimited users for large firms.

Siemens Digital Industries Software will acquire Wevolver to enhance its Supplyframe platform and expand its reach to millions of engineers worldwide.

IoT Analytics finds customer support leads enterprise generative AI use, with 49% of deployments aiding issue resolution among 530 projects analysed.

Dropbox Dash introduces smarter search and AI tools in Australia, helping users find and manage workplace content across media and apps efficiently.

Gen X influencers aged 45+ are gaining traction as brands invest in mid-life creators to engage diverse audiences across TikTok, Instagram, and Facebook.

Adobe unveils AI-powered video tools in Adobe Express, enhancing content creation with features like Clip Maker and Generate Video for professionals and businesses.

Adobe unveils updated Firefly app, integrating AI tools and models from Google Cloud and OpenAI to enhance creative content generation across media.

Global marketing teams are reshaping strategies with AI tools; the US leads with 31.1M ChatGPT searches, while Australia and India embrace creative, design-led stacks.

L'Oréal is harnessing Google Cloud's AI to revolutionise its marketing, enabling rapid content creation and inspiring localised brand storytelling.

Adobe unveils its ambitious plan for integrating AI agents across its product suite, aiming to revolutionise creativity and streamline workflows for users.

Glu, an AI-driven platform for ecommerce, has officially launched in the Asia-Pacific, promising to streamline content creation and enhance brand consistency.

Contentful has launched new features and partnerships to enhance its content management system, marking its entry into the fast-evolving Digital Experience Platform space.