Content Creation stories - Page 13

Qualcomm is enhancing its marketing by using Adobe's AI tools, including GenStudio and Firefly, to speed up content creation and personalise campaigns worldwide.

WalkMe launches an AI-driven tool delivering real-time training within work apps, enhancing learning by embedding guidance into daily software use.

Skillsoft launches its AI-native Percipio Platform to help firms close skill gaps and link workforce development directly to business outcomes.

Workday will acquire AI firm Sana for USD $1.1 billion to integrate AI tools enhancing employee experience and learning across its platform.

LG and Canon unveil a festive range of tech gifts for every household, from OLED TVs to portable cameras, catering to film lovers and content creators alike.

Australian marketers expect content demand to grow fivefold by 2027, driven by personalised content and video amid tight budgets and resources.

Gen Z professionals urge UK workplaces to adopt visual, AI-powered collaboration tools, citing improved creativity and communication efficiency.

AI bots now generate up to 80% of web traffic on some sites, raising major risks for digital businesses over infrastructure strain and content control.

Autodesk is harnessing AI to reshape design workflows, boosting productivity and user experience amid rising digital disruption across industries.

RØDE, Mackie and Lectrosonics will add Audinate's Dante technology to upcoming products, enhancing networked audio solutions for global professionals.

Bain finds AI boosts media content volume, yet human creativity remains vital for authentic, trusted brands to stand out in a crowded market.

AI-driven creative execution is revolutionising paid media, enabling brands to deliver personalised content in 400 milliseconds for better marketing performance.

Sportian's Piracy Guard blocks over 4,500 illegal streams weekly for Lega Serie A, partnering with META, YouTube and TikTok to combat growing online sports piracy.

SuperWorld partners with ASI Alliance to enhance its virtual real estate platform by integrating decentralised AI, creating immersive and monetisable real-world linked experiences.

Agoda has launched an AI-powered Content Enhancement Tool that upgrades hotel images, helping travellers book with greater confidence and clarity.

Australians increasingly turn to Frameshop's online quiz to distinguish real photos from AI art as deepfake content searches soar by over 350% in August 2025.

Adobe unveils Acrobat Studio, merging PDF tools, creative content, and AI to enhance productivity and collaboration for work and personal projects.

Australia's top food influencers earn up to AUD $18,401 per post as TikTok and Instagram redefine how Aussies discover meals and dining spots.

Marketers are harnessing AI and workflow tools to rapidly deliver personalised content, boosting agility amid soaring demand for faster, tailored campaigns.

Shopfully appoints Blake Wright as Sales Director in Australia to expand its retail media presence and drive growth across digital and omnichannel platforms.