ChannelLife Australia logo
Industry insider news for Australia's technology resellers
Story image

MYOB improves data visibility and user access with Snowflake

By Shannon Williams
Wed 29 Jun 2022

Snowflake has announced that MYOB has chosen the Data Cloud to improve the way staff access, manage, and analyse data. 

MYOB is a leading business management platform with a core purpose of helping more businesses in Australia and New Zealand start, survive and succeed. It delivers end-to-end business, financial and accounting solutions direct to businesses employing between 0 and 1000 employees, alongside a network of accountants, bookkeepers and consultants.

Running on the Snowflake Data Cloud, MYOBs new platform replaces existing data services. MYOB Data Platform Lead, Stefanie Kechayas, said the project was sparked by a desire within the company to make better use of its rich data resources to support its employees and improve services to customers.

"Solutions such as Snowflake allow us to better understand our customers and make evidence-based decisions on what features work best for them," says Kechayas.

"To achieve this, however, we realised that we would have to make some fundamental changes to the way our data is stored and managed."

MYOBs development teams constantly produce a wide range of valuable data. With the introduction of domain-driven, central storage through Snowflake, MYOB can now achieve greater organisation and grouping of this information, and more swiftly access its insights.

"We had a very big data landscape and so our biggest challenge was making sense of that information," says Kechayas. 

"The way we had set up our data solutions in the past had tended to be focused around particular data sources. Now we have the opportunity to be much more dynamic in the way we view and work with our data," she says.

An alternative platform

The prior data solution had served to bring multiple data sets into a single location, however it did not provide an easy-to-use interface to allow self-service for staff.

"A lot of team members simply didn't know where to start. We knew we needed to find a platform that could enable product managers to make informed decisions on what features bring the most value to our customers," says Kechayas.

"We also wanted our senior leadership to have easier access to the data , and for our delivery teams to build data science-enabled solutions for our customers," she says.

"After carefully examining a range of options, a decision was taken in November 2020 to deploy Snowflake, and work on the deployment commenced in December 2020."

Cultural and performance improvements

With the Snowflake platform now operational, it is far easier for staff to access and make use of a wide variety of data sets. Domain controllers are also able to add additional users and onboard data without involving the data team.

"As well as removing technical barriers, Snowflake is really helping us to change the data culture across our business," says Kechayas.

"Better data visibility and access means people are more likely to make use of data in new and innovative ways. 

"Snowflake has also delivered some impressive performance improvements for the company. The main sales dashboard report, which used to take three hours to run each day, can now be completed in just nine minutes."

Talent recruitment

Deploying Snowflake has also contributed  to MYOB becoming an attractive place to work for data engineers and analysts.

"Competition for the best talent is strong and we are always looking for ways to strengthen our team," says Kechayas.

"Working with technology solutions like Snowflake shows that, as a company, we want to solve the right problems in the right way, and have a strategy of investing in the best-of-breed technologies that will help us achieve this goal.

"MYOB is also looking forward to getting even more value from the new Snowflake platform in the months and years ahead," she adds.

"For us, the barriers to making use of data have been removed."

The MYOB deployment comes at a time when new research from Snowflake recently found that only 41%  of Australian businesses surveyed say the majority of all their decisions are currently informed by data and 60% of businesses cant easily access all available data through a single system or application.

Indeed, only 6% of businesses surveyed use, access, and share data and data services in a way that provides them with all the business benefits provided by a robust data strategy.

Just 55% of businesses surveyed say that sharing can happen freely in their organisation, failing to break down internal data silos, impeding data sharing and collaboration across an organisations business units.

Related stories
Top stories
Story image
Tech job moves
Tech job moves - Cohesity, Equinix, IDC, Proofpoint & Xero
We round up all job appointments from July 29 - August 5, 2022, in one place to keep you updated with the latest from across the tech industries.
Story image
10 Minute IT Jams
Video: 10 Minute IT Jams - An update from Heidrick & Struggles
Graham Kittle joins us today to discuss how the company is helping organisations bring about change within their business.
Story image
Inde
Exclusive: Inde provides innovative solutions across the tech sector
Inde likes to call its approach the 'power of the collective', which essentially means that if a client approaches the company with a problem, they'll get the team's collective insight to help drive the best outcome.
Story image
Tablets & laptops
Hands-on review: Xencelabs Graphic Display Tablet
Xencelabs seemed to show up out of nowhere on the market. I had no idea who they were or what they were about, but I was very intrigued.
Story image
Tablets & laptops
Chromebook and tablet shipments see another rapid decline for the year
According to research from Canalys PC Analysis, Chromebook and tablet shipments have fallen for the fourth quarter in a row for Q2 of 2022.
Story image
i-PRO
VisualCortex and i-PRO partner for enhanced APAC deployments
VisualCortex and i-PRO have partnered to facilitate enterprise-wide Computer Vision technology deployments in APAC.
Story image
Artificial Intelligence
Runecast's award-winning platform future-proofs businesses
Runecast provides both security and operations teams with what a few industry experts have called a 'must-have' solution.
Story image
Partner awards
Vertiv recognises outstanding 2021 A/NZ channel partners
Vertiv has recognised the exceptional contributions that its Australia and New Zealand channel partners made to its IT and mechanical and electrical (M&E) businesses in 2021.
Story image
Wireless
Hands-on review: James Donkey RS4 Knight Wireless Gaming Keyboard
I have always liked mechanical keyboards, and this is no exception. I find the action much easier to use than the modern keyboards with limited travel.
Story image
Microsoft
SaaS sector in NZ thriving as a result of trans -Tasman partnerships
New Zealand's Software-as-a-Service (SaaS) sector is on track to be the biggest contributor to GDP this year, generating more than NZD$20 billion for the New Zealand economy.
Story image
Mobile Device Management / MDM
Claroty's Team82 uncovers two vulnerabilities in FileWave’s MDM system
Claroty’s research arm (Team82) has uncovered and disclosed two critical vulnerabilities in FileWave’s Mobile Device Management (MDM) system.
Story image
Gaming
Hands-on review: SteelSeries Apex Pro Mini Keyboard
SteelSeries has taken the design of its range of Apex keyboards to create a smaller version, the Apex Pro Mini. Techday’s Darren Price checks it out.
Story image
Compliance
Why security needs to shape your journey to the cloud
It's estimated that 80% of workloads could be in the cloud in the next few years. How can you make all that data secure?
Story image
Check Point
Ransomware now impacts 1 out of 40 organisations a week
Retailers and the wholesale sector saw the largest spike in ransomware attacks, with an alarming increase of 182%.
Story image
Data Protection
Video: 10 Minute IT Jams - An update from SearchInform
Alexey Pinchuk joins us today to discuss the role the company plays in helping organisations manage risk and provide better security outcomes.
Story image
BAI Communications Australia
BAI Communications to help improve mobile coverage across regional NSW
Deputy Premier and Minister for Regional NSW Paul Toole said regional communities deserve reliable and affordable mobile services.
Story image
SAP
OutSystems joins SAP PartnerEdge program, integrates solutions
OutSystems has become an official member of the SAP PartnerEdge program. This will make it easier for other businesses within the SAP ecosystem to discover and connect with OutSystems.
Story image
Sustainability
Green hydrogen company Hysata raises AUD $42.5 million
Global investors are supporting Hysata's hydrogen electrolyser technology as the organisation closes its oversubscribed Series A funding round of AUD $42.5 million. 
Story image
Malware
Nozomi Networks Labs identifies impacts on 2022 threat landscape
Nozomi Networks’ latest research finds that wiper malware, IoT botnet activity, and the Russia/Ukraine war have had the biggest impact on the threat landscape in 2022 so far.
Story image
Digital Transformation
Macquarie Telecom rolls out SD-WAN services for mycar Tyre & Auto
Macquarie Telecom says it has rolled out NBN and SD-WAN services to more than 270 mycar Tyre & Auto stores across Australia. 
Story image
Data
Consumers will stop doing business over data practices
“Data privacy remains a concern for consumers when it comes to sharing their information with an online retailer with an unclear view of privacy laws."
Story image
Infrastructure
Rimini Street announces new suite of security solutions for enterprises
Rimini Street has announced the launch of Rimini Protect, a new suite of security solutions set to provide a more comprehensive layer of security.
Story image
Gaming
Logitech G’s new Aurora collection looks to help change gaming stereotypes
The company’s new Aurora collection is designed to be gender inclusive, not gender exclusive, addressing the needs and wants of women gamers while also still appealing to a wider general audience.
Story image
Cheetah Digital
Privacy, data ethics and the ‘seismic shift’ in consumer trust
Aussie consumers have low levels of trust for advertising, but will pay more to purchase from a trusted brand, a new report from Cheetah Digital reveals.
Wiise
Discover why cloud ERP is central to a growing business' tech stack. Sign up now for free.
Link image
Story image
CRM
Forrester names Pega a Leader in CRM Solutions 2022 report
Forrester Research has named Pega a Leader among 11 competitors in The Forrester Wave: Core CRM Solutions, Q3 2022 report.
Story image
Phishing
Phishing, software vulnerabilities cause 70% of cyber incidents
The heavy use of software vulnerabilities matches the opportunistic behaviour of threat actors who scour the internet for vulnerabilities and weak points.
Story image
Cybersecurity
More than a fifth of cybersecurity teams ban the use of public WiFi
Verizon’s fifth annual Mobile Security Index report has revealed a continued rise in significant cyberattacks in the last year involving a mobile/IoT device.
Story image
Appointments
Tech job moves - Checkmarx, Kinly, Syniti, Trellix & WalkMe
We round up all job appointments from July 22-28, 2022, in one place to keep you updated with the latest from across the tech industries.
Story image
Product Management
TeamViewer and Siemens to innovate product lifecycle space with AR
TeamViewer's new partnership with Siemens Digital Industries Software to bring the power of TeamViewer's AR platform, Frontline, to Siemen Teamcenter software.
Story image
Identity and Access Management
Pitney Bowes launches rebranded management offering in A/NZ
Pitney Bowes has launched Smart Access Management (SAM), its rebranded digital visitor and contractor management offering in Australia and New Zealand.
Story image
Phishing
Top universities lagging on basic cybersecurity - report
Universities in Australia, the US and the UK are lagging on basic cybersecurity measures, creating higher risks of email-based impersonation attacks.
Story image
Wireless
Wave Audio spices up portfolio with first ever party speaker
Australian-based pioneers Wave Audio are enhancing their extensive range of groundbreaking new audio products by adding one of the most versatile speakers on the market to their growing portfolio.
Story image
Cybersecurity
Optic Security Group on Australia recruitment drive
Trans-Tasman security integrator looks to meet the twin challenges of high client project demand tight & labour market supply with new opportunities.
Story image
SAP
Microsoft unveils two new security products to help reduce attack surfaces
The products are set to give companies deeper insights into threat actor activity and help them successfully navigate the changing threat landscape.
Story image
Security vulnerabilities
Flashpoint says vulnerability disclosure ‘highly volatile’
Flashpoint has released The State of Vulnerability Intelligence: 2022 Midyear Edition, finding that the current state of the vulnerability disclosure landscape is ‘highly volatile’.
Story image
Printers
Comedy legend Jimeoin fronts Epson advertising campaign in NZ and Australia
According to Epson the company’s EcoTank models now account for 74% of all printers sold in the category in New Zealand, alone.
Story image
Artificial Intelligence
Why smarter healthcare depends on data and automation
The pandemic has acted as a fierce catalyst for change. It’s strong-armed industries across the globe to embrace a world of new. Nowhere is that more evident than in healthcare.
Story image
Biometrics
AU biometric security company achieves B Corp cert
Australian biometric security firm Daltrey has announced it has become the first cybersecurity vendor in AU to achieve the B Corp certification.
Story image
Sustainability
Phronesis Security achieves B-Corp certified status
Phronesis Security has become the first cyber security company in Australia to achieve the coveted B Corp certification, having been certified since June 2022. 
Story image
Wireless
Wave Audio delivers ultimate immersion with new wireless earbuds
Wave Audio, one of Australia's best new audio brands, has recently released a set of landmark noise-cancelling true wireless earbuds, the Immersive Pro.
Story image
Hybrid Cloud
The essential guide to digital transformation by SolarWinds
Digital transformation is a buzzword thrown around all the time by companies, but what does it actually mean and why is it important? SolarWinds breaks it down.