ChannelLife Australia - Industry insider news for technology resellers

Customer engagement stories - Page 30

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Debunking the “Three Year Lie”: A new approach to retail digital strategy

Fri, 3rd May 2024
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cx
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martech
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omnichannel
Exposing the myth that retail digital strategies demand three years to yield results – it's time to favour return on value in a timely 3-6 month window for growing online presence and customer engagement.
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Dennis Woodside takes over as Freshworks CEO from founder Girish Mathrubootham

Fri, 3rd May 2024
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saas
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cx
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martech
Dennis Woodside takes the reins as CEO of Freshworks, succeeding company founder Girish Mathrubootham who becomes Executive Chairman, guiding the firm to its next chapter of global growth.
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Let's dive in! Amperity's CTO on Gen AI as catalyst for digital transformation

Thu, 2nd May 2024
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digital transformation
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cx
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martech
Amperity's CTO, Derek Slager, advocates for Gen AI as a game changer for digital transformation and urges companies to fully embrace this technology or risk lagging behind.
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Harnessing Ververica Cloud for eCommerce success

Thu, 2nd May 2024
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cx
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martech
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digital footprint
Ververica Cloud uses real-time analytic capabilities powered by their VERA technology to revolutionise eCommerce and optimise user experience.
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AI forces major operational changes in Australian businesses

Mon, 29th Apr 2024
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cx
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martech
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cdp
Artificial intelligence (AI) is prompting 75% of Australian businesses to significantly change operational strategies within four years, a shift greater than the last 20 years, according to HubSpot.
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Kore.ai appoints Paul Rilstone as VP for Australia & New Zealand

Wed, 24th Apr 2024
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cx
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martech
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genai
Kore.ai appoints industry veteran Paul Rilstone as Vice President for Australia and New Zealand, aiming to boost its presence and accelerate growth in the region.
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Manhattan Associates boosts retail with omni channel updates

Tue, 23rd Apr 2024
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cx
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martech
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commerce systems
Manhattan Associates unveils major update to its Manhattan Active Omni solution, aimed at redefining retail operations and improving customer engagement.
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Chatbot market set to surge to $4.9 billion by 2033 says FMI

Mon, 22nd Apr 2024
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uc
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cx
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martech
Chatbot market set to surge, projecting USD $4.9 billion growth by 2033, fuelled by customer engagement focus and widespread industrial adoption.
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Artificial Intelligence and the Retail Personalisation Revolution

Fri, 19th Apr 2024
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cx
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martech
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personalisation
AI-powered retail personalisation is stepping up. Aiming for true one-to-one custom experiences, the industry leans into predictive AI, driven by robust data, to stay competitive.
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SAP Emarsys unveils revolutionary AI Product Finder amidst growth in demand

Fri, 19th Apr 2024
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cx
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martech
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genai
SAP Emarsys unveils AI Product Finder in response to rising Australian demand for AI-influenced retail experiences.
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Celigo teams up with TikTok Shop to boost ecommerce efficiency

Thu, 18th Apr 2024
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cx
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martech
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cloud services
Celigo partners with TikTok Shop in response to a growing trend of consumers using TikTok for product research, as they aim to help retailers better synchronise and manage valuable data across various applications.
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Cogo & Personetics introduce AI-powered sustainable banking

Wed, 17th Apr 2024
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fintech
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cx
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martech
Cogo partners with AI-firm Personetics, pioneering climate-conscious banking by aiding customers in understanding and managing their carbon footprints based on their spending habits.
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Wolt expands tailored ad service to aid partner growth

Fri, 12th Apr 2024
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cx
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martech
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adtech
Wolt enhances partner growth by launching its dedicated ad service, Wolt Ads, offering tailored strategies for both small independent businesses and international brands.
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Tillo report reveals loyalty deficit in fintech sector

Mon, 8th Apr 2024
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crypto
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fintech
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cx
Tillo's report reveals a significant trust and loyalty gap in the fintech sector, indicating opportunities for growth through strategic incentives and rewards.
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Brands struggling with first-party data strategies

Thu, 4th Apr 2024
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cx
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martech
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personalisation
A new study reveals major shortcomings in brands' first-party data strategies, limiting customer experience personalisation amid evolving privacy norms.
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Logicalis Australia appoints Baden Graco as Head of Transformation Services

Wed, 3rd Apr 2024
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digital transformation
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cx
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martech
Logicalis Australia bolsters its digital transformation services strategy with the appointment of Baden Graco as Head of Transformation Services, leveraging his 13-year industry experience.
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Twilio unveils Unified Profiles & Agent Copilot for customised interactions

Thu, 28th Mar 2024
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cx
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martech
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llms
Twilio introduces Unified Profiles and Agent Copilot to its Flex platform, using Segment's customer data to provide personalised, data-informed customer experiences and bolster employee productivity.
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Adobe enhances Experience Cloud for optimised customer engagement

Wed, 27th Mar 2024
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cx
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martech
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genai
Adobe boosts its Experience Cloud line with enhanced functionalities, empowering brands to optimise customer engagement through data-unified, personalised cross-channel journeys.
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Austin Group bolsters partnership with SAP Emarsys

Mon, 25th Mar 2024
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cx
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martech
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cdp
The Austin Group amplifies commitment to improved customer experience via an extended partnership with SAP Emarsys, yielding significant growth in Gazman's email revenue.
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Infosys & PIL form strategic tech partnership for digital transformation

Mon, 25th Mar 2024
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digital transformation
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cx
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martech
Global digital services leader, Infosys, joins forces with shipping titan Pacific International Lines to accelerate digitalisation, modernise customer portal and enact transformative changes across the logistics sphere.