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Newell Brands harnesses Adobe AI to boost content creation speed
Customer Experience

Newell Brands harnesses Adobe AI to boost content creation speed

Newell Brands boosts content creation speed by up to 75% using Adobe AI tools across brands like Sharpie and Rubbermaid, enhancing marketing efficiency.

By Melvin Hipolito • 4 min read • Fri, 13th Jun 2025
Adobe unveils Express for Ads to help small businesses create & track ads
Marketing Technologies

Adobe unveils Express for Ads to help small businesses create & track ads

Adobe launches Express for Ads, helping small businesses create, publish, and track ads across Google, Meta, LinkedIn, TikTok, and soon Amazon platforms.

By Sean Mitchell • 4 min read • Thu, 12th Jun 2025
Adobe debuts free Photoshop Android beta with AI tools & layers
Marketing Technologies

Adobe debuts free Photoshop Android beta with AI tools & layers

Adobe launches free Photoshop beta for Android, featuring AI tools like Firefly Generative Fill, layers, and masks, available now on Google Play.

By Sean Mitchell • 4 min read • Wed, 4th Jun 2025
Adobe & NFL expand partnership to boost fan engagement with AI
Digital Transformation

Adobe & NFL expand partnership to boost fan engagement with AI

Adobe expands partnership with the NFL as Official Partner, using AI and creative tech to personalise fan experiences for the 2025 NFL Draft and season.

By Sean Mitchell • 4 min read • Wed, 30th Apr 2025
Adobe launches free app to secure digital content attribution
Marketing Technologies

Adobe launches free app to secure digital content attribution

Adobe launches public beta of Content Authenticity app, helping digital creators secure attribution and embed verified identity in their work for free.

By Jed Nykolle Harme • 5 min read • Fri, 25th Apr 2025
Adobe Express adds AI video tools for easy content creation
Marketing Technologies

Adobe Express adds AI video tools for easy content creation

Adobe unveils AI-powered video tools in Adobe Express, enhancing content creation with features like Clip Maker and Generate Video for professionals and businesses.

By Jed Nykolle Harme • 4 min read • Fri, 25th Apr 2025
Adobe unveils new Firefly app with expanded AI content tools
Marketing Technologies

Adobe unveils new Firefly app with expanded AI content tools

Adobe unveils updated Firefly app, integrating AI tools and models from Google Cloud and OpenAI to enhance creative content generation across media.

By Jed Nykolle Harme • 4 min read • Fri, 25th Apr 2025
Adobe unveils AI tools to enhance Premiere Pro editing
Marketing Technologies

Adobe unveils AI tools to enhance Premiere Pro editing

Adobe has unveiled Generative Extend in Premiere Pro, enhancing video editing with AI-powered features like Media Intelligence and Caption Translation.

By Sean Mitchell • 2 min read • Thu, 3rd Apr 2025
Adobe Summit 2025: Creativity for all as Shantanu Narayen hails 'Golden Age' of design
Digital Transformation

Adobe Summit 2025: Creativity for all as Shantanu Narayen hails 'Golden Age' of design

At Adobe Summit 2025, CEO Shantanu Narayen declared a 'golden age of design', where AI expands creativity's reach, empowering marketers and hobbyists alike.

By Donovan Jackson • 4 min read • Mon, 24th Mar 2025
Adobe unveils AI innovations for personalised customer journeys
Customer Experience

Adobe unveils AI innovations for personalised customer journeys

At Adobe Summit 2025, the company launched groundbreaking AI-driven innovations that redefine Customer Experience Orchestration, enhancing personalisation across industries.

By Melvin Hipolito • 9 min read • Wed, 19th Mar 2025
Adobe Summit 2025: AI-powered upgrades steal the show in Vegas
Marketing Technologies

Adobe Summit 2025: AI-powered upgrades steal the show in Vegas

At Adobe Summit 2025 in Las Vegas, AI-powered innovations took centre stage, showcasing tools that promise to transform creativity and marketing.

By Donovan Jackson • 3 min read • Wed, 19th Mar 2025
Publicis & Adobe expand partnership with AI integration
Digital Transformation

Publicis & Adobe expand partnership with AI integration

Publicis Groupe and Adobe have expanded their partnership to integrate Adobe Firefly generative AI into Publicis' CoreAI platform, enhancing content production.

By Melvin Hipolito • 2 min read • Wed, 19th Mar 2025
Adobe AI: Sensei and Firefly empower the many, challenge the few
Marketing Technologies

Adobe AI: Sensei and Firefly empower the many, challenge the few

As Adobe Summit unfolds in Las Vegas, anticipation grows around the potential of its AI tools, Sensei and Firefly, which could reshape creative industries.

By Donovan Jackson • 4 min read • Wed, 19th Mar 2025
Adobe unveils new Firefly tools for personalised content
Marketing Technologies

Adobe unveils new Firefly tools for personalised content

Adobe has launched advanced features in its Firefly Services, enhancing marketers' capabilities to produce personalised content rapidly across digital platforms.

By Melania Watson • 4 min read • Wed, 19th Mar 2025
Adobe introduces new AI capabilities in Experience Cloud
Data Analytics

Adobe introduces new AI capabilities in Experience Cloud

Adobe has unveiled enhanced capabilities within Adobe Experience Cloud, incorporating AI to improve customer experiences and advance B2B strategies.

By Melania Watson • 3 min read • Wed, 19th Mar 2025
Adobe GenStudio enhances AI features for marketers
Unified Communications

Adobe GenStudio enhances AI features for marketers

Adobe has unveiled new features for its GenStudio platform, enhancing AI capabilities to streamline content production and personalisation for marketers.

By Melania Watson • 3 min read • Wed, 19th Mar 2025
Adobe launches AI-driven updates for personalised CXO
Hyperscale

Adobe launches AI-driven updates for personalised CXO

Adobe has unveiled AI-driven innovations within its Experience Platform, aiming to transform Customer Experience Orchestration and enhance personalisation at scale.

By Melania Watson • 3 min read • Wed, 19th Mar 2025
Adobe & Estée Lauder partner on GenAI projects
Marketing Technologies

Adobe & Estée Lauder partner on GenAI projects

Adobe has teamed up with Estée Lauder to integrate its generative AI technology Firefly into the beauty giant's digital marketing efforts, boosting efficiency.

By Sean Mitchell • 3 min read • Fri, 14th Mar 2025

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