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Monetisation Stories - Page 4

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Monetisation stories

Taboola unveils DeeperDive to help publishers monetise AI search
Network Infrastructure

Taboola unveils DeeperDive to help publishers monetise AI search

Taboola launches DeeperDive, an AI answer engine on publisher sites, helping monetise content and boost user engagement amid rising AI search challenges.

By Catherine Knowles • 4 min read • Thu, 12th Jun 2025
Jenny Welsh joins UniTaskr to drive global growth, diversity
Marketing Technologies

Jenny Welsh joins UniTaskr to drive global growth, diversity

Jenny Welsh joins UniTaskr as Head of Growth and Strategy to spearhead global expansion and promote diversity in the student work platform sector.

By Jed Nykolle Harme • 3 min read • Thu, 12th Jun 2025
AI & hybrid pricing drive double subscription growth rates
Digital Transformation

AI & hybrid pricing drive double subscription growth rates

Businesses adopting AI with hybrid pricing models see subscription growth rates double, outperforming those who do not adjust pricing alongside AI integration.

By Shannon Williams • 4 min read • Fri, 6th Jun 2025
Moloco & Xiaomi join forces to boost global ad targeting
Marketing Technologies

Moloco & Xiaomi join forces to boost global ad targeting

Moloco partners with Xiaomi to enhance ad targeting across its 702 million global users, boosting monetisation and campaign effectiveness internationally.

By Catherine Knowles • 3 min read • Wed, 4th Jun 2025
Nexxen unveils nexAI suite to transform advertising with AI
Marketing Technologies

Nexxen unveils nexAI suite to transform advertising with AI

Nexxen unveils nexAI, an AI-powered suite transforming its advertising platform to enhance campaign planning, activation, optimisation, and monetisation.

By Sean Mitchell • 3 min read • Mon, 28th Apr 2025
CFOs face challenges turning AI investments into business profits
Digital Transformation

CFOs face challenges turning AI investments into business profits

A study reveals 71% of global CFOs struggle to monetise AI despite recognising its critical role, with only 29% having effective revenue models in place.

By Shannon Williams • 3 min read • Thu, 24th Apr 2025
Auctane streamlines billing with expanded BillingPlatform use
Marketing Technologies

Auctane streamlines billing with expanded BillingPlatform use

Auctane is expanding its use of BillingPlatform to streamline billing and financial reporting across its growing suite of shipping products worldwide.

By Melania Watson • 3 min read • Thu, 17th Apr 2025
beIN & Planetcast boost sports broadcasts in Asia Pacific
Disaster Recovery

beIN & Planetcast boost sports broadcasts in Asia Pacific

beIN Asia Pacific has partnered with Planetcast to enhance sports programming delivery across Southeast Asia and Australia, integrating advanced cloud-based solutions.

By Catherine Knowles • 3 min read • Fri, 28th Mar 2025
AppsFlyer report: hybrid monetisation reshapes app revenue
iOS

AppsFlyer report: hybrid monetisation reshapes app revenue

AppsFlyer's 2024 report reveals a shift towards hybrid monetization in apps, essential for optimising revenue as user acquisition costs rise.

By Kaleah Salmon • 3 min read • Fri, 13th Dec 2024
Yahoo expands identity solutions with new publisher tools
Marketing Technologies

Yahoo expands identity solutions with new publisher tools

Yahoo has strengthened its Identity Solutions, now accessible through major publisher tools and Supply Side Platforms, enhancing audience monetisation.

By Kaleah Salmon • 3 min read • Thu, 24th Oct 2024
Yahoo identity solutions expand access across key SSPs
Marketing Technologies

Yahoo identity solutions expand access across key SSPs

Yahoo has expanded access to its Identity Solutions, enabling publishers to monetise audiences more effectively without reliance on third-party cookies.

By Shannon Williams • 3 min read • Wed, 23rd Oct 2024
Globant unveils AI tool with Google Cloud for video search
EduTech

Globant unveils AI tool with Google Cloud for video search

Globant has unveiled its innovative AI-powered Advanced Video Search tool, transforming video content management with instant search capabilities.

By Shannon Williams • 3 min read • Wed, 9th Oct 2024
Hakkoda unveils data solutions for retail & CPG sectors
Marketing Technologies

Hakkoda unveils data solutions for retail & CPG sectors

Hakkoda launches data modernisation services for retail and CPG sectors, aiming to enhance inventory, supply chain, and real-time consumer insights.

By Catherine Knowles • 3 min read • Thu, 3rd Oct 2024
Squarespace unveils AI tools for Australian entrepreneurs
Marketing Technologies

Squarespace unveils AI tools for Australian entrepreneurs

Squarespace launches 'Design Intelligence' suite for Australian entrepreneurs, blending AI with human creativity to streamline web design and business management.

By Sean Mitchell • 3 min read • Wed, 25th Sep 2024

Stories from Other Regions

Monetisation stories

YouTube launches shopping affiliate programme with Shopee
YouTube

YouTube launches shopping affiliate programme with Shopee

YouTube has launched its Shopping affiliate programme in Singapore with Shopee, enabling creators to tag products in videos and drive sales while engaging audiences.

By Kaleah Salmon • 4 min read • Mon, 7th Apr 2025
AiDEN Auto raises $4.2m, champions automotive data privacy
Digital Transformation

AiDEN Auto raises $4.2m, champions automotive data privacy

AiDEN Auto secures $4.2 million in an oversubscribed seed funding round, boosting its total to $6.1 million, as it champions data privacy in vehicle technology.

By Catherine Knowles • 4 min read • Fri, 21st Feb 2025
Asian super apps growth slows but remain dominant
WeChat

Asian super apps growth slows but remain dominant

New research indicates that while Asian super apps dominate the market, user growth has slowed markedly, with 499 million projected for 2024.

By Sean Mitchell • 3 min read • Thu, 24th Oct 2024