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Yahoo launches AI-powered ad solution with Innervate partnership
Artificial Intelligence

Yahoo launches AI-powered ad solution with Innervate partnership

Yahoo Advertising unveils Yahoo Creative, an AI-powered solution boosting personalised ad campaigns across platforms, with firms like Princess Cruises already on board.

By Imee Dequito • 3 min read • Thu, 20th Jun 2024
Yahoo ventures into CTV space with Yahoo Identity Solutions
Marketing Technologies

Yahoo ventures into CTV space with Yahoo Identity Solutions

Yahoo Advertising ventures into the Connected TV space with Yahoo Identity Solutions, offering advertiser-empowering tools for omnichannel campaign measurability in Australia and Singapore.

By Catherine Knowles • 2 min read • Thu, 25th Apr 2024
Gretchen Johnson joins Nexxen as new Chief People Officer
Marketing Technologies

Gretchen Johnson joins Nexxen as new Chief People Officer

Nexxen appoints former Siprocal executive Gretchen Johnson as Chief People Officer, emphasising talent development and company culture.

By Sean Mitchell • 2 min read • Thu, 1st Feb 2024
Yahoo introduces new features for privacy-focused ad testing
Data Privacy

Yahoo introduces new features for privacy-focused ad testing

Yahoo is set to enhance advertisers' media insights with new identity testing capabilities, optimising campaign measurement as third-party cookies decline.

By Shannon Williams • 3 min read • Wed, 10th Jan 2024
New WaveCAST  to revolutionise hearing assistance technology
Artificial Intelligence

New WaveCAST  to revolutionise hearing assistance technology

William AV has launched the latest version of its popular WaveCAST C Wi-Fi audio system to help tackle Australia's growing hearing loss epidemic.

By Shannon Williams • 3 min read • Thu, 25th May 2023

Stories from Other Regions

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Hoppr & Yahoo Advertising announce major partnership in Singapore
Marketing Technologies

Hoppr & Yahoo Advertising announce major partnership in Singapore

Yahoo Advertising and connected TV platform Hoppr establish a partnership in Singapore, providing advertisers with innovative targeted TV solutions, using advanced ATV technology and Hoppr's patented methods.

By Catherine Knowles • 2 min read • Fri, 10th May 2024