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Australian Stories

Digital marketing stories

10 essential WordPress plugins every business website needs
Storage

10 essential WordPress plugins every business website needs

Businesses risk slower sites, weaker security and lost leads if they overlook core WordPress tools that help sites run smoothly and rank better.

By Mark Tarre • 5 min read • Tue, 21st Apr 2026
What sustainable SEO success really involves
Data Analytics

What sustainable SEO success really involves

Businesses risk losing rankings unless SEO is treated as an ongoing system that builds authority, stability and trust over time.

By Alex Whitaker • 4 min read • Tue, 14th Apr 2026
ASIC steps up takedown of AI investment scam sites
Data Protection

ASIC steps up takedown of AI investment scam sites

Australians have lost AUD $837.7 million to investment scams this year, prompting a 90% rise in ASIC website takedowns.

By Karen Joy Bacudo • 3 min read • Wed, 8th Apr 2026

Global Stories

Digital marketing stories

Constant Contact & Canva expand integration for small firms
Digital Transformation

Constant Contact & Canva expand integration for small firms

Small businesses and nonprofits can now skip repeated file transfers by sending Canva designs straight into Constant Contact campaigns at no extra cost.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 17th Apr 2026
Thryv launches AI lead tool for ANZ small businesses
Customer Relationship Management

Thryv launches AI lead tool for ANZ small businesses

Many small firms are missing sales because slow follow-up lets prospects cool before they can be converted, Thryv says.

By Sean Mitchell • 4 min read • Wed, 15th Apr 2026
World Cup ad spend at risk from campaign data flaws
Gaming

World Cup ad spend at risk from campaign data flaws

Poor campaign naming could leave advertisers blind on performance, with as much as USD $3.9 billion in World Cup ad spend at risk.

By Sofiah Nichole Salivio • 3 min read • Fri, 10th Apr 2026
Thryv urges small businesses to boost AI search visibility
Digital Transformation

Thryv urges small businesses to boost AI search visibility

Better online listings and reviews could help small businesses appear in AI recommendations as customers increasingly use chatbots to find local providers.

By Shannon Williams • 5 min read • Fri, 10th Apr 2026
AI Personality awards launch with USD $90,000 prize
Generative AI

AI Personality awards launch with USD $90,000 prize

The contest underlines how virtual creators are moving into a more structured business, with brand deals and subscriptions now at stake.

By Sean Mitchell • 4 min read • Thu, 26th Mar 2026
EZZ joins JD Health to grow China supplement sales
Customer Experience

EZZ joins JD Health to grow China supplement sales

EZZ partners with JD Health to boost China supplement sales, tapping JD.com's vast digital healthcare platform for broader consumer reach.

By Sean Mitchell • 4 min read • Mon, 23rd Mar 2026
Keitaro ad tracker tied to more than 15,000 scam domains
Malware

Keitaro ad tracker tied to more than 15,000 scam domains

Keitaro ad tracker abused in 15,500 scam and malware domains, as fraudsters cloak AI-themed investment lures from security watchdogs.

By Shannon Williams • 4 min read • Fri, 20th Mar 2026
Adapting to change: How SEO specialists can leverage Google's generative AI update
Digital Transformation

Adapting to change: How SEO specialists can leverage Google's generative AI update

Google's generative AI update pushes SEO into a new era, forcing specialists to prioritise intent, E-E-A-T and NLP over rankings alone.

By Haekal Aditya • 7 min read • Fri, 20th Mar 2026
The zero-click future: How to optimize your email strategy for AI
Customer Experience

The zero-click future: How to optimize your email strategy for AI

As AI becomes email's gatekeeper, marketers must shift from chasing clicks to earning VIP status through clean data and machine-friendly content.

By Edmund Ng • 5 min read • Thu, 19th Mar 2026
Trust as a measurable asset for CMOs in the age of AI
Customer Experience

Trust as a measurable asset for CMOs in the age of AI

As AI floods marketing channels with competent content, CMOs are racing to quantify trust as their scarcest and most valuable asset.

By Geoff Main • 7 min read • Wed, 18th Mar 2026
Perion debuts Outmax AI agent to optimise TikTok ads
Marketing Technologies

Perion debuts Outmax AI agent to optimise TikTok ads

Perion launches Outmax AI agent for TikTok, promising brands up to 25% better ad performance via its cross-channel optimisation engine.

By Kaleah Salmon • 3 min read • Wed, 11th Mar 2026
Global Day of Unplugging pushes brands to cut noise
Data Protection

Global Day of Unplugging pushes brands to cut noise

Global Day of Unplugging puts pressure on brands to dial down digital noise and build more trusted, human and community-led connections.

By Kaleah Salmon • 3 min read • Sat, 7th Mar 2026
Marketers boost budgets as LLMs emerge as key audience
Digital Transformation

Marketers boost budgets as LLMs emerge as key audience

Marketers plan to raise content budgets for 2026 as large language models rapidly become a primary audience and core performance metric.

By Catherine Knowles • 4 min read • Thu, 19th Feb 2026

Stories from Other Regions

Digital marketing stories

35 years of marketing in technology: A front-row seat to change
Customer Relationship Management

35 years of marketing in technology: A front-row seat to change

A veteran marketer reflects on 35 years in tech, tracing the journey from hand-coded web pages to data-fuelled, curiosity-driven SaaS leadership.

By Jeannie Zaemes • 5 min read • Fri, 6th Mar 2026