Customer Loyalty stories

Adobe launches CX Enterprise Coworker to connect fragmented marketing systems and let AI agents carry out customer experience tasks with human oversight.

Blackhawk Network has unveiled a Digital Wallet API that lets brands pool gift cards, refunds, loyalty rewards and promo credit into one spendable balance.

Backbase and Ninth Wave have teamed up to let banks plug corporate clients' ERP and accounting systems straight into account data and payments.

APAC marketers urged to tighten email deliverability as Sinch Mailgun study says weaker inbox placement is draining returns despite heavier AI adoption.

LoyaltyLion brings back its Loyalty Connect virtual series, with more than 20 speakers set to unpack retention tactics as acquisition costs climb.

Shopping sites top accessibility failure list as WebAIM finds 71 errors per page and disabled users struggle to complete purchases.

Paytronix report finds restaurant loyalty schemes must win repeat visits within 90 days, as active rates split sharply across nine concepts.

Woolworths and Google push AI shopping agents into retail as loyalty schemes face a real-time test in the emerging agentic commerce era.

AI shoppers put delivery terms ahead of recommendations, as Ingrid survey finds clear fulfilment info can sway or sink purchases.

AskNicely unveils Ask NiceAI to help managers at multi-site service businesses turn scattered customer feedback into faster, data-backed action.

Australian Loyalty Association rolls out executive training on programme economics, AI-driven shopping and behavioural science as households tighten budgets.

Retailers warned that mobile checkout typos, duplicate profiles and recycled numbers are draining sales unless data is checked in real time.

Households under cost pressure are spreading purchases across multiple outlets, while promotions, online research and store visits shape buying decisions.

Visa rolls out enhanced Subscription Manager for issuers, letting banks offer in-app controls for recurring payments as subscription spending surges.

AI is turning loyalty members into “segments of one”, as Asia Pacific leaders shift from flashy tech to invisible, always-relevant rewards.

Australian retailers face rising insolvencies and online giants; those failing to harness delivery data risk becoming 2026's biggest losers.

Bedrock expands ArgusAI to map AI agents, MCP servers and Snowflake Cortex access, promising unified oversight of enterprise AI risk.

Qualtrics unveils AI-driven CX upgrades to unify feedback, automate text analysis and deploy agents that resolve customer issues in real time.

OpenAI's Instant Checkout retreat puts retailer sites back in focus, opening a data-led discovery window for fast-moving Australian brands.

Telstra tops national NBN brand funnel measures, while Aussie Broadband emerges as the most trusted provider in Conjointly's new tracker.