Customer engagement stories - Page 12

RCS offers Australian businesses a secure, interactive way to boost customer engagement and trust, tackling data privacy concerns amid rising scams.

SAP has launched AI-driven updates to its Business Suite, unifying data, apps and AI to boost smarter decisions and faster execution across enterprises.

Damian Coyne has been appointed CEO of Cevo to lead growth and deepen its partnership with AWS in cloud, data and AI-driven digital transformation.

Pax8 has appointed Tom Gavin as Chief Marketing and Communications Officer to lead global marketing and advance its AI and managed intelligence initiatives.

As AI reshapes customer experience, brands must build trust with seamless, personal digital interactions or risk losing consumers amid rising expectations.

Consilium Software has launched new AI-powered apps for Webex Contact Centre, enhancing quality management and voice automation across North America and Asia Pacific.

NiCE has appointed Jeff Comstock, former Microsoft VP, as President to lead innovation and expand AI-driven customer experience from October 2025.

Amanda McGuckin Hager has been promoted to Chief Marketing Officer and Chief Revenue Officer at TrueDialog, expanding her role to drive growth and revenue strategy.

Recent APRA rules and rising outages have pushed Australian firms to prioritise reliable, AI-driven customer experiences over mere interface design.

Seattle Seahawks partner with Amperity to unify fan data, enabling personalised engagement and improved experiences for supporters at Lumen Field and beyond.

Smart Communications launches SmartPATH in ANZ, an AI-driven platform streamlining omnichannel communications for regulated industries like insurance and healthcare.

A survey shows 70% of Australians plan to boost spending as interest rates fall, but demand better deals and stable prices before making big purchases.

Kyndryl Consult and VML Enterprise Solutions have partnered to enhance customer engagement using AI, data, and modern infrastructure across industries.

Contentstack launches Agent OS, an AI-driven platform enabling brands to deliver real-time, personalised digital experiences tailored to individual customer context.

Alcatel-Lucent Enterprise has launched its Rainbow Hub cloud platform in Australia, enhancing unified communications for businesses via local partnerships.

NiCE has topped the 2025 Gartner Magic Quadrant for CCaaS, leading in both Ability to Execute and Completeness of Vision for the first time.

McDonald's Australia launches a digital-only Monopoly via the MyMacca's app, offering daily prizes including an AUD $52,000 rent top-up and a 2025 Isuzu SUV.

NiCE has acquired Cognigy, merging their AI to enhance global customer experience platforms with advanced conversational and agentic AI technology.

Research reveals Australian consumers prefer human customer service, with only 28% comfortable engaging with AI-powered support, citing trust and accuracy concerns.

Zoho reports 20% growth in Australia and New Zealand, attributed to long-term strategy, product innovation, and focus on small businesses.