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Black Friday Stories

Australian Stories

Black Friday stories

Kevin Murphy lifts Amazon Australia revenue by 141%
Omnichannel

Kevin Murphy lifts Amazon Australia revenue by 141%

The move helped curb unauthorised sellers and win first-time shoppers, as unit sales jumped 115% quarter on quarter within four months.

By Mark Tarre • 4 min read • Last month
Australians delay device upgrades for EOFY tech deals
Digital Transformation

Australians delay device upgrades for EOFY tech deals

Cost pressures are pushing more Australians to hold onto broken devices until end-of-financial-year discounts arrive, Optus research shows.

By Joseph Gabriel Lagonsin • 4 min read • Last month
The rise of the strategic stock-up shopper
eCommerce

The rise of the strategic stock-up shopper

Sales events are now planning windows for households, with 70% of Australian adults bulk-buying at least one category, a survey shows.

By Brendan Straw • 4 min read • Last month
Sign Customiser powers USD $75m in global sign sales
Software-as-a-Service

Sign Customiser powers USD $75m in global sign sales

Australian-built Sign Customiser says its online design and pricing tools have powered more than USD $75m in global sign sales.

By Sofiah Nichole Salivio • 4 min read • Fri, 13th Mar 2026

Global Stories

Black Friday stories

Amazon Prime Day cuts prices on gaming & audio gear
Gaming

Amazon Prime Day cuts prices on gaming & audio gear

Price cuts of up to 50% on controllers, soundbars and projectors are drawing shoppers to Prime Day bargains across the UK and US.

By Sofiah Nichole Salivio • 4 min read • Last month
AS Colour picks Adyen for global payments overhaul
Fintech

AS Colour picks Adyen for global payments overhaul

The retailer now has a single payments view across five markets, helping it cut fragmentation and prepare for Black Friday demand.

By Karen Joy Bacudo • 3 min read • Tue, 19th May 2026
GreyOrange launches AI simulator for warehouse planning
Robotics

GreyOrange launches AI simulator for warehouse planning

It aims to help warehouse operators cut the risk of costly retrofits by testing automation and labour scenarios before spending capital.

By Sofiah Nichole Salivio • 4 min read • Wed, 15th Apr 2026
Blackpepper deploys Fastly WAF to protect eCommerce
Firewalls

Blackpepper deploys Fastly WAF to protect eCommerce

Checkout attacks and traffic spikes are being absorbed automatically, helping Blackpepper keep retail sites online and revenue flowing.

By Mark Tarre • 4 min read • Mon, 13th Apr 2026
Constructor posts surge on AI retail search momentum
Hyperscale

Constructor posts surge on AI retail search momentum

Constructor rides AI retail search boom with 82% customer growth, 116% EMEA revenue jump and 322bn annual product discovery interactions.

By Sean Mitchell • 4 min read • Fri, 13th Mar 2026

Stories from Other Regions

Black Friday stories

Footasylum taps THG Fulfil for automated warehouse
Software-as-a-Service

Footasylum taps THG Fulfil for automated warehouse

The deal should reduce Footasylum's upfront costs and speed up its move to a denser goods-to-person system before peak trading.

By Sofiah Nichole Salivio • 4 min read • This month
Younger shoppers use AI & join deal days more often
Digital Transformation

Younger shoppers use AI & join deal days more often

Younger consumers are shaping retail deal days, with Gen Z and Millennials far more likely than Boomers to use AI tools and spend more.

By Joseph Gabriel Lagonsin • 4 min read • Last month
UK shoppers say Prime Day traps retailers in discount cycle
Marketing Technologies

UK shoppers say Prime Day traps retailers in discount cycle

More than half of UK shoppers say major sales events are pushing retailers into a race to the bottom, according to invent.ai research.

By Karen Joy Bacudo • 4 min read • Last month
Stewart Golf cuts customer response times to one minute
Digital Transformation

Stewart Golf cuts customer response times to one minute

Weekend and overseas customers are getting answers far faster, as the golf trolley maker's AI assistant now handles most routine queries around the clock.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Marketers, don't miss the open goal this World Cup
Personalisation

Marketers, don't miss the open goal this World Cup

Last-minute shoppers are set to lift ad spend by USD $10.5 billion, but brands must reach hosts and fair-weather fans before kick-off.

By Esme Robinson • 4 min read • Last month
Diamond warns retailers on World Cup fulfilment surge
Supply Chain

Diamond warns retailers on World Cup fulfilment surge

Smaller online sellers risk missing World Cup sales as UK parcel volumes are forecast to rise 15% to 25% before the tournament.

By Sean Mitchell • 4 min read • Last month
Online peak spending swings complicate 2026 planning
Data Analytics

Online peak spending swings complicate 2026 planning

Sharp swings in online peak spending and 64% checkout abandonment risk derailing retailers' forecasts and promo plans for 2026.

By Karen Joy Bacudo • 4 min read • Thu, 5th Mar 2026
UK retail rebounds as online sales post sharp surge
Marketing Technologies

UK retail rebounds as online sales post sharp surge

UK retail sales jumped in January as online spending saw its fastest annual rise since 2021, signalling a more resilient consumer mood.

By Mark Tarre • 3 min read • Thu, 26th Feb 2026