Amperity stories

Amperity launches Real-Time Profiles, combining live activity with historical data to enable instant, personalised customer experiences across marketing and service.

Vinarchy Wines, MixIn, Criteo and Amperity launch Australia's first retail media network linking in-store sales to digital ads for precise campaign measurement.

Seattle Seahawks partner with Amperity to unify fan data, enabling personalised engagement and improved experiences for supporters at Lumen Field and beyond.

Most brands invest in customer data unification yet overlook identity resolution, crucial for personalised AI strategies and effective retail media use.

Just 11% of retailers are ready to fully scale AI tools, with data challenges limiting wider adoption despite 45% using AI weekly, says Amperity report.

Agentic AI is transforming business with smarter virtual assistants and personalised marketing, reshaping customer experience and operational workflows globally.

Amperity experts highlight the need for businesses to treat customer data as vital fuel for growth, not just as a technical asset to manage.

Amperity has named Dr Grigori Melnik as Chief Product Officer to drive product innovation and growth in the customer data platform industry worldwide.

AI innovations are transforming customer engagement by unifying fragmented data and enabling real-time personalisation for enhanced experiences.

Amperity has been named a leader in the IDC MarketScape 2025 for retail customer data platforms, praised for AI-driven tools and data unification.

Amperity has launched Chuck Data, an AI agent for Databricks that streamlines customer data engineering with natural language commands and identity resolution.

Organisations face data silos and quality issues in customer data investments, yet marketing-IT collaboration and clear use cases help unlock value, experts reveal.

Amperity unveils its Agentic AI 'Identity Resolution Agent' to help firms unify customer data, cutting profile creation from months to hours with AI-powered automation.

As AI reshapes creativity, experts call for reform of IP laws rather than abolition, warning that current rules fail to protect smaller creators and Indigenous cultures.

Amperity has appointed Dawn G. Lepore as Chairman of its Board, bringing her extensive experience in technology and retail to the role.

As International Women’s Day nears, female leaders in tech stress the need for data-driven strategies to enhance gender equality and foster inclusive workplaces.

On International Women’s Day 2025, tech leaders urge for gender equity, highlighting the need for systemic change in celebrating women’s contributions in the sector.

Dr. Martens has teamed up with Amperity to enhance its data and marketing strategy, leveraging AI for personalised customer experiences amid changing privacy regulations.

As flexible work arrangements rise, businesses are increasingly turning to fractional CMOs and CDOs for expert marketing leadership at reduced costs.

Amperity has appointed Rob Ferguson as its new Chief Revenue Officer, aiming to enhance market momentum and drive business value through data.