Amperity stories
Rob Ferguson named Chief Revenue Officer at Amperity
5 days ago
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martech
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it automation
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cdp
Amperity has appointed Rob Ferguson as its new Chief Revenue Officer, aiming to enhance market momentum and drive business value through data.
Amperity recognised in Deloitte's Fast 500 for 2024
Last week
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uc
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data analytics
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fintech
Amperity has been named one of North America's fastest growing firms in Deloitte's 2024 Technology Fast 500, spotlighting its AI-centric customer data solutions.
Amperity unveils AI-driven Customer Data Cloud platform
This month
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data analytics
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cx
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martech
Amperity has launched its AI-driven Customer Data Cloud to enhance customer data management, aiming to transform vast data volumes into valuable business insights.
Amperity appoints Tony Owens as new CEO to drive growth
Last month
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crm
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data analytics
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cx
Amperity has appointed Tony Alika Owens as its new CEO, bringing over 20 years of experience in global sales and enterprise operations.
Unlocking unused customer data: A wake up call for travel and hospitality
Last month
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hyperscale
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cx
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martech
A report reveals 57% of travel firms struggle to unify customer data, hindering marketing strategies and customer experiences in a competitive industry.
Amperity named leader in Snowflake's marketing stack report
Wed, 23rd Oct 2024
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cx
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martech
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cdp
Amperity has been named a leader in the Customer Data Platform category in Snowflake's latest report, signalling a major shift in marketing technology.
Amperity named leader in customer data platform by Snowflake
Wed, 23rd Oct 2024
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data analytics
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cx
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martech
Amperity has been named a leader in the Customer Data Platform sector in Snowflake's 2025 Modern Marketing Data Stack report, recognising its data activation capabilities.
Haymarket Media Group partners with Amperity for AI data transformation
Wed, 9th Oct 2024
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data analytics
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cx
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martech
Haymarket Media Group has adopted Amperity's AI-driven customer data platform to enhance personalisation and drive revenue across its global brands.
JB Hi-Fi teams with Amperity to enhance customer data strategy
Thu, 19th Sep 2024
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cx
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martech
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cdp
JB Hi-Fi partners with Amperity to enhance its first-party data strategy, aiming for better customer engagement through AI-powered insights and predictive modelling.
Chris Polishuk named as Chief Revenue Officer at Amperity
Fri, 16th Aug 2024
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data protection
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healthtech
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microsoft
Chris Polishuk is the new Chief Revenue Officer at Amperity, tasked with leading global go-to-market teams, refining sales strategies, and amplifying market presence.
The Martech Weekly launches TMW 100 Innovation Awards 2024
Thu, 8th Aug 2024
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martech
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ai
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awards
The Martech Weekly has launched the second TMW 100 Innovation Awards, celebrating cutting-edge marketing technology. Entries close on 30 August 2024.
Digital disruption and ‘customer lifetime value’
Wed, 31st Jul 2024
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cx
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martech
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cdp
If you were unaware Customer Lifetime Value calculations have been digitally disrupted, you might be interested in how CDPs and, more recently, AI have changed the game.
Experts weigh in on cookie deprecation and data privacy
Tue, 30th Jul 2024
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data privacy
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cybersecurity
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google
Google's decision to retain third-party cookies surprises experts, sparking debate on privacy, data strategies, and the digital ecosystem's future path.
AI Appreciation Day and the age of Gen AI
Mon, 15th Jul 2024
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martech
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cdp
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genai
Generative AI isn't just jargon—it's revolutionising IT. Explore its strategic value, cross-functional implementation, and trust-building transparency.
Amperity partners with Microsoft to enhance AI-driven retail experiences
Mon, 8th Jul 2024
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cx
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martech
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cdp
Amperity and Microsoft have joined forces to enhance AI-driven customer experiences in retail. Their collaboration aims to boost customer loyalty and lifetime value through advanced data analytics and personalised omnichannel strategies.
Amperity unveils new tools to boost digital ad measurement
Wed, 19th Jun 2024
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digital advertising
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meta
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tiktok
Amperity launches cutting-edge media measurement tools, helping brands leverage first-party data for enhanced digital ad effectiveness and increased sales.
Amperity honoured by Databricks for customer data solutions
Fri, 14th Jun 2024
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cx
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martech
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genai
Amperity has won Databricks' Communications, Media and Entertainment Partner of the Year Award, recognising their exceptional work in enhancing customer data management and revenue generation for brands like Paramount and Vail Resorts.
Customer Catalyst launched to help tech marketers with video content
Wed, 22nd May 2024
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data analytics
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martech
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digital entertainment
AZK Media launches Customer Catalyst to meet growing demand for high-quality video content, aiming to boost conversions and customer acquisition in the APAC region.
Amperity launches the world's first lakehouse customer data platform
Tue, 21st May 2024
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martech
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cdp
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genai
Amperity unveils the world’s first 'lakehouse' CDP, enabling seamless live data sharing between CDP and lakehouse. This innovation eliminates ETL processes, cutting costs and enhancing data security.
Let’s dive in! Amperity’s CTO on Gen AI as catalyst for digital transformation
Thu, 2nd May 2024
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digital transformation
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cx
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martech
Amperity's CTO, Derek Slager, advocates for Gen AI as a game changer for digital transformation and urges companies to fully embrace this technology or risk lagging behind.