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Ochno partners with Amber Technology for Australasia USB-C market

Thu, 8th Aug 2024

Ochno AB, a manufacturer specialising in signal management and USB-C technology, has announced an exclusive partnership with Amber Technology for the Australian and New Zealand markets. The agreement aims to integrate Ochno's innovative USB-C solutions into Amber Technology's extensive unified communications portfolio.

The Swedish company, known for its design-focused approach to technology, aims to consolidate essential functions such as device charging, screen sharing, and video conferencing into a single USB-C port. This design-centric philosophy seeks to simplify user experiences, reduce cable clutter and connectivity issues, and thus optimise the working environment.

Introducing Ochno's brand to these new markets, the partnership highlights both companies' commitment to bringing advanced signal management solutions to Australia and New Zealand. Olof Ermis, Founder and Chief Executive Officer of Ochno AB, expressed his enthusiasm for the new collaboration: "We are excited to announce our new distribution partnership with Amber Technology."

"With a long-standing history and robust distribution channels, Amber Technology adds significant value to the industry and serves customers as a comprehensive AV distributor. We eagerly anticipate working closely with them as our distribution partner for our cutting-edge USB-C technology solutions in Australia and New Zealand."

Peter Amos, Managing Director of Amber Technology, also commented on the partnership, underlining the synergy between both companies’ visions. "Ochno's innovative solutions leverage USB-C, an IT signal type that's ideal for ProAV applications, particularly in collaboration and flexible office environments. The simplicity of their product makes it easy to use in all meeting room applications, from huddle spaces to boardrooms. Ochno is a great addition to our commercial installation offerings," Amos remarked.

Amber Technology is one of Australia’s prominent distributors of high-technology equipment solutions. The partnership with Ochno aligns with its mission to offer contemporary and advanced technological solutions to its clients in sectors including professional broadcast, film, live production, and more.

Ochno AB has built its reputation on providing design solutions for technological problems. The company’s central ambition is to foster more efficient and seamless work environments through intuitive and hassle-free digital solutions. Its product line primarily focuses on smart meeting solutions and broader workplace innovation.

The partnership between Ochno AB and Amber Technology marks a significant step towards enhancing signal management and connectivity solutions in the Australian and New Zealand markets. Combining Ochno's innovative USB-C technology with Amber's established distribution network, both companies are poised to offer improved functionalities for modern workplace environments.

Attendees of the Integrate Expo, scheduled to be held at the ICC in Sydney later this month, will have the opportunity to learn more about Ochno's offerings at Amber Technology's stand.

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