Nasuni unveils enhanced partner programme for growth

Nasuni has announced the launch of an enhanced Partner Program aimed at providing better support for its expanding partner ecosystem.

The new programme comes as the hybrid cloud market is predicted to grow significantly, with Gartner forecasting it to reach USD $145 billion by 2027. This growth is largely driven by businesses seeking scalable and flexible solutions for managing unstructured data, a need that Nasuni's File Data Platform aims to address.

Matthew Grantham, Head of Worldwide Partners at Nasuni, emphasised the commitment to their partners, stating, "We are fully committed to our partner-driven model as they are integral to our growth. This program is built with them in mind. The new tiering system and value-based incentives provide opportunities for partners of all sizes and capabilities to succeed alongside Nasuni."

The programme introduces a tiered structure with two levels: Essential and Advanced. The Essential tier allows partners with reselling capabilities to connect with Nasuni, while the Advanced tier is tailored for partners developing a solution practice with Nasuni, enhancing their path to market. Both tiers are designed to support mutual success.

A significant aspect of the programme is the introduction of value-based incentives. Rather than focusing solely on sales volume and revenue, these incentives reward partners for achievements in cloud-based certifications, innovative market strategies, and software-centric capabilities. This shift allows partners to stand out based on their distinct contributions to the Nasuni ecosystem.

Grantham reiterated the centrality of partners in Nasuni's sales engagements, explaining, "As a partner-driven organisation, many of Nasuni's solutions are channelled through our partners, ensuring they are at the center of all sales engagements. The programme's resale model is designed to be marketplace-friendly, supporting our partners as they navigate the growing demand for hybrid cloud solutions."

The updated programme also includes a revamped Partner Portal, designed to be a comprehensive resource hub for partners. The portal offers features such as automated registration and onboarding processes, centralised training and certification resources, co-branding campaigns, and streamlined Market Development Fund (MDF) requests. Additionally, partners will have easy access to their tier visibility, detailed partner dashboards, and account mapping functionality.

Nasuni encourages partners to utilise the new portal to verify their credentials and enhance collaboration. This move is part of Nasuni's broader effort to support partners in delivering effective hybrid cloud solutions amid the expanding data management demands of modern enterprises.