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M2M Group completes senior director hire for A/NZ

By Catherine Knowles, 14 May 2021

M2M Group, the Australian IoT firm owned by Sierra Wireless, has hired Kat Dempsey to lead the company’s newly merged M2M One business across Australian and New Zealand.

The appointment follows the recent announcement that M2M One New Zealand was acquired by global technology company Sierra Wireless.

In the newly-created role of senior director Australia and New Zealand, Dempsey will lead M2M Ones trans-Tasman sales and operations with the aim of rapidly growing its presence in both regions.

M2M One, which alongside M2M Connectivity makes up the M2M Group, provide SIMs and data services on major A/NZ networks using satellite, short range, cellular and low power wide area networks including CAT M1, 4G/5G and NB IoT, LoRaWAN.

They provide connectivity for 400,000+ machines and devices across industries including agriculture, mining and health.

Dempsey will draw on her experience in the technology and telecommunications sector, gained in roles at Vodafone Global Enterprise, PayPal and Telstra over the past 19 years.

In her most recent role at Australia Post, she held the position of head of digital payment sales.

Dempsey’s focus will be to grow and create new revenue streams for M2M One across A/NZ.

She will be supported by Lone Misikini, general manager of M2M One in New Zealand, and localised sales resources in both Australia and New Zealand.

M2M Group general manager Darren Moroney says, “We are excited to have someone with Kats depth of experience and drive to lead the growth of M2M One across Australia and New Zealand.

"With access to Sierra Wireless global capability, M2M One is in a stronger position than ever to cement its position as A/NZs industry leader for IoT.”

M2M Group chief solutions officer & SVP, EMEA & APAC Go to Market Marc Overton says, “We are very pleased to add Kat to our leadership team and drive our A/NZ expansion for M2M One and Sierra Wireless.

"She brings a huge amount of expertise in enterprise services which will help us grow our solutions and services business in this exciting market.”

On her appointment, Kat Dempsey says, “M2M One, as part of Sierra Wireless, are A/NZs leading industrial IoT experts. They have a strong reputation for providing customised solutions which make connectivity simple and accessible.

“When I look at M2M One's unique offering, combined with the fact that more A/NZ companies are looking to partner and grow each side of the Tasman utilising our product offerings, it presents the ideal platform to rapidly grow both our services business and our customer base.”

In 2020, the M2M Group, including M2M One Australia and M2M Connectivity, was acquired by global IoT firm Sierra Wireless.

Sierra Wireless acquired M2M One New Zealand later in 2020 to complement the M2M Group creating M2M One as it is today operating across A/NZ.

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