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Kudosity names Victoria Whitby as new managing director

Wed, 10th Jul 2024

Kudosity, a prominent entity in the messaging technology industry, has announced the appointment of Victoria Whitby as its new managing director, effective July 2024. This leadership change aims to drive the company's growth and expand its market reach.

Victoria Whitby, who has extensive experience in finance and technology, has previously worked with ASX-listed companies such as Lendlease and the Commonwealth Bank of Australia. In her most recent role as the chief financial officer at property software platform Archistar.ai, she successfully secured partnerships with global cloud and channel partners and designed capital and expansion strategies for international operations.

Alex Macpherson, chief executive officer and co-founder of Kudosity, expressed enthusiasm about the new appointment. "I'm delighted to have secured a leader of Victoria's calibre to drive Kudosity's continued growth and success. Victoria is known for building high-performing teams in both commercial and technology sectors and developing multiple business models for product launches and market expansions. She brings a range of qualities that we believe are well-suited to taking the business through its next stage of growth, particularly her proven success in leading technology strategy and driving organic growth in challenging environments," he said.

Since its inception, Kudosity has achieved consistent year-over-year revenue growth, averaging 38 per cent annually over the past decade. This growth has been entirely organic, reflecting the company's commitment to delivering high-quality products and services that meet the evolving needs of its customers. Key to its success has been the calibre of its employees, who bring expertise, creativity, and dedication to their roles, driving innovation in the messaging space.

Kudosity has established a strong presence in the Australian and New Zealand markets and is now looking to expand into Asia and the United States. The company aims to leverage its extensive experience and industry knowledge to help businesses across various sectors thrive in a digital world.

Victoria Whitby commented on her new role, saying, "I am delighted to join Kudosity at such a pivotal moment in the company's growth journey. Kudosity has established itself as a leader in the messaging technology industry, and I'm excited to be part of the team that will drive the company's next phase of expansion and innovation. With its talented team, innovative messaging solutions, and unwavering commitment to customer success, Kudosity is poised for continued growth and impact on a global scale."

In addition to the new leadership appointment, Kudosity has relaunched its optimised website. The redesigned site features a simplified navigation structure and enhanced search functionality, providing users with a more intuitive and efficient browsing experience. The new content management system (CMS) on the website ensures faster development and seamless content updates, keeping Kudosity's digital assets current and engaging.

Alex Macpherson remarked on the website relaunch, stating, "The website's relaunch addresses challenges including market confusion regarding Kudosity's brands and products. This new site represents Kudosity's dedication to continuously improve and innovate in all aspects of business, from the inside out."

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