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Industry insider news for Australia's technology resellers
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CenturyLink expands Aussie reseller network

By Shannon Williams
Thu 5 May 2016
FYI, this story is more than a year old

Following the expansion of its Australian Reseller Partner Programme and the April launch of a cloud node in Sydney, hybrid IT firm CenturyLink has announced the addition of six new cloud reseller partners to its network.

Avnet became CenturyLink’s first in-market distributor in Australia when it came on board in April.

As of May, Blue Central, CertaOne, Offis, PRO IT and the Somerville Group/ISNet will add CenturyLink Cloud to their portfolios.

“With our Reseller Partner Programme, CenturyLink strengthens partners' capabilities to easily manage client workloads in an enterprise-grade public cloud,” says Stuart Mills, regional director, Australia and New Zealand, CenturyLink.

“Partner resources from CenturyLink can help resellers extend their customer relationships, increase revenues and enable customers on their journey to cloud in a simple, fast and low-cost manner,” he explains.

Mills says building partner relationships and developing a mature distribution channel in Australia is a key focus for CenturyLink and a ‘win-win’ for CenturyLink and its partners.

“We look forward to collaborating with our new cloud reseller partners as they build recurring revenue streams and meet their customers’ IT needs by leveraging CenturyLink’s high-performance global cloud infrastructure, unique enterprise features, simple cloud management, and ongoing training and support.,” he says.

Building on its existing relationship with CenturyLink Cloud in the U.S., Chris Farrow, business manager, cloud services at Avnet Technology Solutions, Australia and New Zealand, says the partnership with CenturyLink means Avnet’s Australia-based cloud reseller partners can now manage cloud services, consumption and billing on behalf of end-user customers.

“It is an exciting time for Avnet as we partner with CenturyLink to provide a truly scalable cloud alternative for Australian businesses,” Farrow says.

“This partnership is a game-changer for the Australian SMB market, allowing them to not only become more effective against their direct competitors, but also to help ‘level the playing field’ between SMBs and big business.”

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