Story image

Catchi goes silver on Oracle partner network

17 Jan 2017

Catchi has garnered itself Oracle PartnerNetwork silver level status, as the website conversion optimisation and personalisation specialist seeks to drive digital transformation using Oracle’s Marketing Cloud automation offerings.

The Silver membership means the company, which has offices in Auckland and Sydney, can develop, sell and implement Oracle marketing Cloud’s product portfolio, which Oracle says will enable it to increase its competitive positioning and profitability with midsize companies.

Catchi will also be able to leverage the OPN Portal tools and resources and experts within the Oracle Partner Business Centre to increase its knowledge and help maximise sales and retention.

Other benefits of the silver level accreditation include discounts on training, lead registration and entry into the Oracle Solutions Catalogue.

Catchi specialises in optimising a websites conversion rate, with customers including Staples, Southern Cross Health Society, Ticketek, IAG, Air New Zealand and Les Mills International.

The two companies initially partnered up for a collaboration to support Les Mills in its Les Mills on Demand video streaming service which enables users to access workouts over the internet.

Cornelius Boertjens, Catchi managing director, says the company will use Oracle’s Maxymiser testing and personalisation technology platform as a complement to Catchi’s own in-house optimisation skills. Website content will be tested and personalised against different types of ‘audience’ within Oracle Marketing Cloud.

Zoom’s new Rooms and Meetings features
Zoom has released information about the upcoming releases for its Rooms and Meeting offerings for 2019.
Aussie company set to democratise direct-to-orbit IoT access
Adelaide-based Myriota has released a developer toolkit that has been trialled and tested by a smart waste management platform.
Apple's AirPods now come with 'Hey Siri' functionality
The new AirPods come with a standard case or a Wireless Charging Case that holds additional charges for more than 24 hours of listening time.
Dynatrace takes pole position in APM Magic Quadrant
It placed highest on Ability to Execute and furthest on Completeness of Vision in the 2019 Quadrant for Application Performance Monitoring (APM).
HCL and Xerox expand strategic partnership
Under the terms of the agreement, HCL will manage portions of Xerox’s shared services, including global administrative and support functions.
Avaya expands integration with Google Cloud AI
This includes embedding Google’s machine learning within conversation services for the contact centre, enabling integration of AI capabilities.
Forrester names Crowdstrike leader in incident response
The report provides an in-depth evaluation of the top 15 IR service providers across 11 criteria.
Poly appoints new A/NZ managing director, Andy Hurt
“We’re excited to be bringing together two established pioneers in audio and video technology to be moving forward and one business – Poly."