Perplexity stories

Optidan Core launches to tackle the retail product data crisis by providing structured, AI-ready content for better search visibility and customer trust.

Storyblok partners with OtterlyAI to help brands enhance visibility on AI-driven search engines amid shifting consumer search habits.

AWS’s $11bn Rainier data centre in Indiana powers Anthropic’s AI surge, hosting 500,000 custom chips to drive model training and global expansion.

Frasers Group partners exclusively with commercetools to pioneer AI-driven agentic commerce in Europe across Sports Direct, FLANNELS and FRASERS retail brands.

Perplexity has launched its Comet browser publicly, offering AI-powered assistance in a format aiming to reshape how users explore the internet.

Over 80% of marketing teams worldwide now use generative AI, with 85% in EMEA reporting strong ROI and expanded adoption planned for 2026.

1Password teams up with Perplexity to offer secure credential management for the AI-powered Comet browser, enhancing privacy and access control.

Samsung unveils AI Home vision with smart appliances and features aiming to make daily life more convenient, efficient, and secure across Europe and beyond.

Samsung launches Vision AI Companion on select 2025 Smart TVs, enhancing interaction with generative AI for personalised, smarter home entertainment.

A global survey reveals 33% of Gen Z and 26% of Millennials prefer AI platforms over search engines for shopping advice, signalling a shift in consumer habits.

PayPal offers Australian customers early access to Perplexity’s AI-powered Comet browser, including a 12-month USD $200 trial of Perplexity Pro.

Alexander PR adopts AI-in-the-loop approach, placing AI within human-led workflows to boost accuracy and creativity while maintaining quality control.

Nearly half of Australians use AI assistants for online shopping, with 78% expecting such tools to become mainstream within a year, says PayPal research.

AI crawlers now account for 80% of bot traffic, with Meta leading, placing huge strain on web resources and raising concerns over data bias and security risks.

AI-driven referrals to US retail, travel, and banking sites have surged over tenfold since July 2024, reshaping online shopping and boosting engagement.

Riskified and HUMAN Security partner to help merchants manage rising risks and opportunities from AI-driven eCommerce shopping agents.

Bell partners with Perplexity to offer eligible Canadian customers free 12-month access to Perplexity Pro AI, valued at nearly CAD $300.

Commerce.com unifies BigCommerce, Feedonomics and Makeswift under one brand, focusing on AI-driven 'agentic commerce' to reshape retail experiences.

Enterprise use of generative AI platforms has surged 50%, with shadow AI posing rising data security risks as unsanctioned apps operate beyond IT control.

A quarter of files and 4.37% of prompts shared with GenAI tools contained sensitive data, raising security risks as employees use more AI applications.