Apple stories - Page 2
Founded as Apple Computer Company in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne, Apple Inc. is the world's largest technology provider when it comes to revenue and market capitalisation.
What started as a project to build an 8-bit desktop computer has since grown into an extensive, worldwide portfolio of products, ranging from laptops and smartphones to smartwatches and listening devices.
It was also the first publicly traded U.S. company to be valued at over USD$1 trillion in August 2018, then $2 trillion in August 2020, and most recently $3 trillion in January 2022.
Apple unveils M4 Pro & M4 Max chips with new features
Thu, 31st Oct 2024
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gaming
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digital entertainment
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ai
Apple has unveiled its latest M4 Pro and M4 Max chips, enhancing Mac performance with cutting-edge technology and promising increased power efficiency.
Apple unveils MacBook Pro with new M4 chip range
Thu, 31st Oct 2024
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ai
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personal computing devices
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apple
Apple has launched its latest MacBook Pro range featuring the M4 chips, promising enhanced performance and battery life for creative professionals.
Apple's new Mac mini: M4 power, carbon neutral tech
Wed, 30th Oct 2024
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ai
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cleantech
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personal computing devices
Apple has unveiled a redesigned Mac mini, featuring M4 chips, enhanced performance, and becoming the first carbon-neutral device from the tech giant.
Apple adds hearing health features to AirPods Pro 2
Tue, 29th Oct 2024
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personal computing devices
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apple
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airpods
Apple has launched new hearing health features for AirPods Pro 2, aimed at tackling noise exposure and aiding users with perceived hearing loss.
Apple unveils transformative AI software update for devices
Tue, 29th Oct 2024
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genai
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data privacy
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ai
Apple has launched its Apple Intelligence software update across iPhone, iPad, and Mac, enhancing user privacy and device capabilities.
Apple unveils iMac with M4 chip & Apple Intelligence
Tue, 29th Oct 2024
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gaming
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digital entertainment
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data privacy
Apple has unveiled its latest iMac featuring the M4 chip and enhanced AI capabilities, promising stunning speeds and vibrant colour options.
Jelena Lawton joins One NZ as enterprise mobility lead
Fri, 25th Oct 2024
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crm
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uc
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spacetech
Jelena Lawton has been appointed as Enterprise Mobility Sales Lead at One New Zealand, enhancing mobility solutions for businesses across the country.
Apple reveals new iPad mini with enhanced performance
Wed, 16th Oct 2024
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ai
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cleantech
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personal computing devices
Apple has launched the new iPad mini featuring the A17 Pro chip, enhanced for performance and user experience, starting at RRP NZD $949.
Hands-on review: Apple iPhone 16 Pro smartphone
Fri, 27th Sep 2024
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smartphones
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reviews
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personal computing devices
Apple's iPhone 16 Pro wows with a titanium frame, A18 Pro chip, and advanced camera system, setting a new standard in design and performance.
How first-party data supports Australia’s current spotlight on privacy
Mon, 23rd Sep 2024
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martech
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cdp
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personal computing devices
Australia’s Privacy Reform ushers in an era prioritizing first-party data, as brands adapt to ethical, personalised marketing within stricter privacy laws.
Hands-on review: Apple Watch Series 10 smartwatch
Mon, 23rd Sep 2024
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wearables
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reviews
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healthtech
The Apple Watch Series 10 achieves an impressive balance of sleek design, powerful functionality, and robust performance, making it a perfect daily companion for both smartwatch newcomers and seasoned users.
Sinch & Singtel partner to launch RCS messaging in Singapore
Wed, 18th Sep 2024
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cx
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martech
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supply chain & logistics
Sinch and Singtel have launched Singapore's first RCS Business Messaging service, revolutionising customer engagement with secure and interactive branded messages.
Apple iPhone 16 launch triggers wave of scams – Kaspersky
Thu, 12th Sep 2024
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phishing
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email security
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personal computing devices
Apple's iPhone 16 launch has cybercriminals posing as early pre-order sites. Kaspersky warns of scams leading to financial losses and stolen personal data.
Apple launches new AirPods with advanced health features
Wed, 11th Sep 2024
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gaming
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digital entertainment
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healthtech
Apple has unveiled new AirPods, including the AirPods 4 with Active Noise Cancellation and the innovative AirPods Pro 2, featuring advanced hearing health tools.
Twilio launches global RCS messaging to boost customer trust
Wed, 11th Sep 2024
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cx
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martech
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personal computing devices
Twilio launches global Rich Communication Services, enhancing traditional messaging with branded sender ID, logos, and interactive features without code changes.
Apple unveils iPhone 16 Pro with 'Apple Intelligence'
Tue, 10th Sep 2024
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gaming
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digital entertainment
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data privacy
Apple has launched the iPhone 16 Pro and Pro Max, equipped with the A18 Pro chip and 'Apple Intelligence', enhancing displays, cameras, and battery life.
Apple unveils iPhone 16 & 16 Plus with enhanced features
Tue, 10th Sep 2024
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digital entertainment
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displays & projectors
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personal computing devices
Apple unveils iPhone 16 and 16 Plus with the A18 chip, new camera tech, and Apple Intelligence, starting at RRPNZ $1,599. Pre-orders open Saturday.
Apple introduces the thinnest, most advanced Apple Watch yet
Tue, 10th Sep 2024
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wearables
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healthtech
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cleantech
Apple unveils the sleek, feature-rich Watch Series 10, boasting its largest, most advanced display yet, and innovative health-tracking capabilities. Priced from NZD $749.
Apple Watch Ultra 2 debuts in stylish black titanium finish
Tue, 10th Sep 2024
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wearables
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healthtech
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personal computing devices
Apple introduces Apple Watch Ultra 2 in striking black titanium finish with watchOS 11, offering advanced features like sleep apnoea monitoring and dual-frequency GPS.
Apple expands health features in Apple Watch & AirPods Pro 2
Tue, 10th Sep 2024
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wearables
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healthtech
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personal computing devices
Apple introduces health features for the Apple Watch and AirPods Pro 2, targeting sleep apnoea and hearing issues, expanding its health-tech footprint.