Eagle Eye stories
Beyond the transaction: Top loyalty trends for 2026
Last month
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Loyalty experts in APAC predict 2026 will see AI-driven hyperpersonalisation, real-time offers, gamification, and seamless omnichannel experiences revolutionising customer loyalty.
Eagle Eye launches Smart Rewards for real-time retail loyalty
Last month
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Eagle Eye launches Smart Rewards, a real-time loyalty platform enabling retailers to deliver personalised discounts instantly at checkout, boosting customer engagement.
Personalisation wins in the age of AI
Last month
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Retailers worldwide are transforming loyalty programs with AI-driven personalisation, using real-time data to tailor customer experiences and boost engagement.
Cognizant & Eagle Eye join to advance AI-driven loyalty tech
Thu, 28th Aug 2025
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Cognizant and Eagle Eye have partnered to offer AI-driven, real-time loyalty and promotions solutions for global retail, travel and hospitality enterprises.
The agentic AI revolution: Experts explain key business trends
Wed, 6th Aug 2025
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Agentic AI is transforming business with smarter virtual assistants and personalised marketing, reshaping customer experience and operational workflows globally.
Eagle Eye Execs Embrace AI Appreciation Day
Mon, 14th Jul 2025
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Eagle Eye executives mark AI Appreciation Day by highlighting AI's ethical challenges and future in retail personalisation and loyalty sectors.
APAC retailers are missing out on the benefits of personalisation technology
Wed, 2nd Jul 2025
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APAC retailers risk missing out as personalisation tech boosts loyalty and sales, with early adopters like Tesco reaping significant rewards.
Experts reveal how AI Agents impact retail, shopping and customer loyalty
Mon, 16th Jun 2025
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AI agents will transform retail loyalty by acting as personal concierges, optimising offers, and demanding trust and transparency in shopping experiences.
Loyalty laggards: Expert reveals which APAC sectors struggle with tech innovation
Thu, 12th Jun 2025
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Airlines, fuel, and quick-service restaurants in APAC lag in loyalty programme innovation, hindered by legacy tech and limited reward systems, says expert.
Z Energy launches Z Rewards offering new loyalty incentives
Tue, 27th May 2025
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Z Energy has launched Z Rewards, a loyalty programme offering points on fuel, food and EV charging, redeemable for in-store treats via the Z App.
How ‘Cloud Adjudication’ benefits retailers in Southeast Asia
Thu, 8th May 2025
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Cloud-based adjudication boosts Southeast Asian retailers with fast, personalised offers, enhancing loyalty programmes and customer satisfaction across channels.
Eagle Eye & Ecrebo partner to boost smart receipt marketing
Wed, 7th May 2025
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Eagle Eye and Ecrebo have partnered to blend personalised marketing with POS tech, enhancing retail promotions and loyalty programmes at store checkouts.
World IP Day: Experts calling for IP reform in the age of AI
Thu, 24th Apr 2025
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As AI reshapes creativity, experts call for reform of IP laws rather than abolition, warning that current rules fail to protect smaller creators and Indigenous cultures.
The ‘Secret Tech Sauce’ Behind Australian Retail Media Success
Tue, 15th Apr 2025
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Australian retailers like Metcash, Wesfarmers, and Woolworths are innovating retail media strategies, targeting earnings of AUD $30 million by 2029.
Why we need to be all-in on Personalisation
Thu, 10th Apr 2025
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Personalisation is revolutionising retail, driving customer loyalty and profitability, as businesses harness AI to enhance unique shopping experiences.
AI revolutionises loyalty programs with personalisation
Thu, 27th Mar 2025
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AI technology is reshaping loyalty programmes, as highlighted at the Asia Pacific Loyalty Awards, where firms showcased innovative AI-driven personalisation.
AI-driven loyalty programmes to reshape Asia-Pacific retail
Thu, 20th Mar 2025
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Eagle Eye's latest eBook reveals how loyalty programmes will reshape retail in Asia-Pacific, with retailers adapting to meet consumer demand for personalised value.
Tech leaders rally for gender equality & workplace reform
Thu, 6th Mar 2025
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As International Women’s Day nears, female leaders in tech stress the need for data-driven strategies to enhance gender equality and foster inclusive workplaces.
Technology leaders call on equity in the tech sector on International Women’s Day 2025
Wed, 5th Mar 2025
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On International Women’s Day 2025, tech leaders urge for gender equity, highlighting the need for systemic change in celebrating women’s contributions in the sector.
Bringing personalized loyalty strategies to life: From promise to reality
Wed, 22nd Jan 2025
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Forrester's latest report highlights effective strategies for brands to personalise loyalty programmes, showcasing success stories from retailers like Loblaw and Woolworths.