Customer data stories - Page 8

This Black Friday, retailers are set to leverage AI and unified customer data to transform seasonal sales spikes into year-round competitive advantages.

Teachers Mutual Bank has sped up identity checks from three days to under a minute by upgrading to Boomi's real-time integration platform, enhancing member experience.

Amperity launches Real-Time Profiles, combining live activity with historical data to enable instant, personalised customer experiences across marketing and service.

Australian government agencies must adopt robust cloud security practices to protect personal data, maintain public trust, and ensure resilient digital services.

Australian firms face average costs of AUD $436,307 from email breaches, with slow responses increasing ransomware risks, says Barracuda report.

Paytronix launches Journey Builder, an AI tool that automates personalised marketing campaigns for restaurants and convenience stores in real time.

Talkdesk expands its partnership with Databricks to unify customer data, enhancing AI-driven automation and personalised experiences on its CXA platform.

BlueVoyant warns Australian firms after Qantas and Mango suffer breaches via third-party suppliers, highlighting risks in supply chain cyber security.

Insurance Australia Group teams up with Adobe to use AI for personalised, seamless customer experiences across its retail insurance brands.

Kmart breached Australian privacy laws by using facial recognition in 28 stores without proper consent, collecting biometric data to tackle refund fraud.

Zoho launches free agentic AI features across its core business apps to ease AI adoption by automating tasks without added costs for users.

Twilio launches new data features like Granular Observability and expanded APIs to help enterprises boost trusted customer engagement globally.

Vinarchy Wines, MixIn, Criteo and Amperity launch Australia's first retail media network linking in-store sales to digital ads for precise campaign measurement.

Adobe updates Real-Time CDP with new features for real-time campaign insights, Amazon integration, and easier collaboration, boosting privacy and ROAS.

Teradata launches Autonomous Customer Intelligence, an AI-driven package to transform customer data into real-time actions, boosting CX at enterprise scale.

Most Australian retailers struggle to unify customer data, hindering AI adoption and personalised experiences in the growing digital marketing landscape.

Teradata launches Autonomous Customer Intelligence, an AI-driven software turning raw data into real-time customer actions to enhance experience and loyalty.

Cyber insurance among Australian small businesses has surged 50% amid rising cybercrime threats, with incidents costing an average of AUD $49,600 each.

A new study reveals 82% of Australian firms are boosting data privacy investment as AI adoption rises, outpacing global and US averages amid regulatory pressure.

AI can help slash contact centre staff turnover in 2026 by boosting agent engagement, cutting routine tasks, and enhancing job satisfaction with smart tools.