xMatters launches partner program following ANZ ramp-up

Cloud-based communications vendor xMatters has launched a global partner program as the vendor builds out its global footprint.

The company says the program 'provides significant revenue opportunities and profitability for partners by giving them exclusive access to dedicated xMatters sales and marketing programs and resources.

Higher margins are provided for those showing sales success.

Earlier this year xMatters announced a strategic partnership with Optus Business in Australia, with Optus becoming one of the unified communications vendor's more then 200 partners worldwide.

Mike Desai, xMatters vice president of corporate and global business development, says the market for intelligent communications is 'ripe with opportunity to help businesses optimise their collaboration and workflow around any business process'.

xMatters' cloud-based platform pinpoints and proactively alerts individuals, teams and external service providers required to work together to quickly manage any business scenario, along with resolving incidents, such as service disruptions and technical issues that interrupt the flow of day-to-day operations.

"Resellers, along with implementation and referral partners working with xMatters, are on the forefront of the marriage of IT and cloud communications," xMatters says. "Together, partners and the xMatters team help customers reap value from mintoring systems, process acceleration, IT operations, the internet of things and operational intelligence.

As well as the potential higher margins, the new global partner program includes pre- and post-sales support, certified sales and technical enablement training, access to xMatters solutions for testing and evaluation and market development funds and other sales and marketing resources.

Last month the company strengthened its ANZ play with the appointment of Ty Flippin as area vice president for Australia and New Zealand. Flippin, who relocated to Sydney from Dallas, was joined by Louise Smith as APJ client success manager and Simeon Lobo as business development manager for the telco operator channel. All are based out of the company's North Sydney regional headquarters.

In August the company announced it had seen 13 consecutive quarters of record recurring revenue growth and over 80% year on year subscription revenue growth for the quarter ending June 30, 2015.