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Why the channel needs full technology-aaS solutions

By Ben Moore
Wed 5 Sep 2018
FYI, this story is more than a year old

The main goal of any company is ensuring technology is kept up-to-date, secure and cost-effective. Long gone are days when professionals are limited to one single device in a working environment, with the use of multiple devices and platforms that serve diverse purposes now commonplace.

With the rise in the number of devices from desktops and laptops to smartphones and more, it has become increasingly complex to manage the lifecycle of IT assets with over 62% of chief procurement officers who do not believe their team have the skills and capabilities to deliver their procurement strategy.

Now more than ever, IT experts are challenged to develop solutions that control, manage, maintain and support this shift in device usage and allow professionals in all areas of business to do what they do best.

With market predictions and anticipated significant growth, device-as-a-service (DaaS) tackles this pressing challenge. Transforming the way devices are managed and sold, DaaS enable partners to provide key services like hardware, software procurement, licensing and provisioning, under a single monthly bill.

DaaS substitutes ownership for access as partners can scale their devices, services and software up and down as needed, creating a customer base that builds brand loyalty. This can be taken a step farther with subscription-based services and lifecycle management combined into technology-as-a-service (TaaS).

As mature as it may be in the print and copy sectors, DaaS is attracting attention and grabbing headlines. The shift in the market focus from services for print and software to networking and even tailored to boardroom requirements attest to the evolving service model.

Applying TaaS to business tactics and operating models is the way forward in IT, as partners can bundle multiple devices and services onto a single bill.

Through a technology-as-a-service programme, partners can:

  • Bundle their own unique professional services; exclusive support packages, warranty packages and technical support packages under a monthly subscription bill,
  • Receive expertise management all in one contract,
  • Differentiate themselves amongst other managed service providers (MSPs) who are trying to achieve a common goal,
  • Pay only for what they want by customising their specialised professional services and,
  • Have the flexibility in increasing or decreasing device numbers.

With 80% of device costs occurring after purchase, the TaaS model gives the IT industry a single service source to procure devices, software and support. TaaS programmes are designed to manage hardware and the software that supports it, allowing channel partners to dispense services under one single contract.

IT specialists are expected to develop solutions that fit both the needs of the user and the capability of the business, which is where TaaS comes to play. This is a solution for partners interested in switching from capex to operating expense (opex), helping companies of all shapes and sizes become more cost-effective and invest in strategic initiatives that drive revenue and growth.

Whether a business is open to TaaS or lagging behind, developments in this space will continue to grow and competition will continue to rise. Although some may find this new trend difficult to adjust to as it shifts the traditional system of device use, thought leaders confronted by this development are jumping on the bandwagon, adapting with the times and transforming the way businesses are run.

Businesses must always keep challenging themselves to be and do better and innovation is at the heart of this.

Article by Synnex Australia product management and marketing division brand and content coordinator Agartu Dinegde

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