ChannelLife Australia - Industry insider news for technology resellers
Story image raises $12M following 300% spike in customers
Wed, 11th Oct 2023, an AI-powered IT management software as a service (SaaS) platform, has announced a successful Series B funding round, amassing $12.4m. The company, which lends operational support to MSPs (managed service providers), especially small and medium-sized businesses, aims at bettering their services for end customers and enhancing their revenue and profitability. In just 18 months since their Series A funding,'s customer numbers have seen an impressive 300% spike.

" is a unified platform that helps transform Managed Service Providers (MSPs) into highly effective and profitable businesses that can successfully meet the changing demands of the future," reads the press release from the company. The innovative platform empowers MSPs to streamline their workflow and IT management process. A cloud-native platform, combines a wide range of capabilities, from the management and monitoring of client assets remotely to professional services automation functionalities, such as desk service, cash flow management, reporting and client management. In just one year, the platform has seen a whopping 300% client surge.

The new funding round was led by Addition and March Capital, with contributions from Matrix Partners, taking's total funds raised to $29.4m. The company's prosperous funding round was reciprocated with the unveiling of a new advanced network monitoring tool, expanding its offerings to MSPs. The AI-focused company will use the proceeds of the fundraise to augment its investments in AI capabilities, which will not only enhance MSPs' efficiency but also transition from resolving client issues to anticipating them, thus saving valuable time while improving support quality.

"The IT support landscape has been evolving rapidly and MSPs need to keep up to navigate this fast-changing world. Traditionally, MSPs relied on a mix of tools that resulted in high costs and lack of visibility and efficiency. Now, with, they can move from outdated point products to a unified platform that is built specifically with their needs in mind," said Arvind Parthiban, Co-founder and CEO of

In addition, is on track to strengthen its partnerships in areas such as cybersecurity, payments, and data backup to facilitate MSPs with comprehensive tech support. Targeting the MSP industry valued at $280 billion, the company is committed to investing in further community-led initiatives focused on helping MSPs beyond technology. recently appointed MSP industry veteran, Juan Fernandez, who elevated an MSP business worth $20m in six years, as Channel Chief.

" is revolutionizing how MSPs run and grow their operations and is ushering them into the future,” stated Todd Arfman of Addition. March Capital's Vice President, Ravi Rajamony, also expressed enthusiasm about the partnership with, noting it is well-positioned to drive innovation in the MSP market with their secure, cloud&AI-native platform.