PharmX & CH2 expand partnership to boost pharmacy reach

PharmX and CH2 have announced an expansion of their partnership to focus on improving pharmacy engagement and utilising market intelligence for data-led growth within Australia's healthcare sector.

The two companies have built upon their existing relationship, where CH2 has benefited from the PharmX Gateway, an EDI solution highly utilised by Australian pharmacies. This expanded partnership now includes the full range of PharmX solutions. CH2 will increase its product offering on the PharmX Marketplace, introducing over 10,000 products from 500 brands to cater to the varied needs of pharmacies. PharmX will assist CH2's growth through customised analytics and predictive demand services.

PharmX CEO, Tom Culver, commented, "We're excited to strengthen our relationship with CH2 by offering our extended service portfolio that brings even greater value to our partners—not only for CH2 but also for our pharmacy customers. Expanding CH2's product range across our Marketplace strengthens our service offering and provides more accurate information on pricing and stock, which we know are highly valued by our pharmacy customers. We're also seeing significant value in our data solutions. With our combined Gateway, Marketplace, and Analytics offerings, we are thrilled to support CH2 in strengthening customer engagement while reinforcing our position as Australia's largest pharmacy network provider."

David Collins, CH2 CEO, said, "Partnering with PharmX in this expanded capacity represents a significant milestone for CH2 as we continue to grow our reach amongst Australian pharmacies. By leveraging PharmX's full service offering, this partnership not only strengthens our engagement with existing customers but also allows us to connect with new pharmacies across Australia, reinforcing CH2's commitment to providing comprehensive, innovative solutions for the healthcare community."

This enhanced collaboration signifies PharmX and CH2's shared vision for growth and aims to improve pharmacy operations, promoting long-term success across Australia's healthcare landscape.