KnowBe4 names APJ partner award winners in Singapore

KnowBe4 has named the winners of its 2026 APJ Partner Program Awards in Singapore, recognising partners across Asia Pacific and Japan.

The cybersecurity company honoured firms in New Zealand, Australia, Singapore, Thailand and Japan during its Partner Connect gathering, which brought together partners from nine Asia-Pacific markets. The awards were intended to highlight sales performance, marketing work and growth in areas linked to human risk management and AI-related security.

SSS Cybersecurity Specialists of New Zealand was named APJ Partner of the Year. Truis of Australia won APJ Product Champion, while Singapore-based CHASSasia was named Marketing Innovator of the Year.

KnowBe4 also named three businesses as Partners to Watch: Cyber Defence of Thailand for Asia, SALTT Technologies of Australia for Oceania, and Net One Partners of Japan.

Regional focus

Partners from Australia, Hong Kong, India, Indonesia, Malaysia, New Zealand, Singapore, Taiwan and Thailand attended the Singapore event. The programme reflects the role of indirect sales channels in distributing cybersecurity products and services across a region where organisations are increasing spending on security tools and staff awareness measures.

The award categories highlight the areas KnowBe4 is emphasising in its regional partner network. APJ Partner of the Year recognised performance in human risk management, joint route-to-market strategy, sales growth and marketing activity. The Product Champion category focused on sales of the company's broader product range, including its HRM+ platform, while the marketing award covered campaign execution and promotion of joint offerings.

KnowBe4 sells security awareness training and related products designed to reduce cyber risk tied to employee behaviour, phishing and email threats. It also markets tools aimed at managing risks associated with the use of artificial intelligence in workplaces.

Businesses across the region have faced rising phishing, business email compromise and social engineering attacks, prompting greater attention to employee training alongside technical controls. Vendors have increasingly positioned partner networks as a route into mid-market and enterprise accounts, particularly in Southeast Asia, where local channel relationships often shape procurement decisions.

Singapore has become a focal point for many cybersecurity suppliers expanding in the region because of its role as a regional headquarters hub and its concentration of technology distributors, resellers and managed service providers. That has made the city a common venue for partner meetings and sales programmes targeting Southeast Asia and the wider Asia-Pacific market.

Executive comment

David Bochsler, Vice President of Asia Pacific and Japan at KnowBe4, said the region was seeing strong momentum.

"The APJ region is experiencing incredible momentum, and our 2026 Partner Program Award winners are at the absolute forefront of driving that growth," Bochsler said. "These partners have fully embraced our vision to secure the digital workforce, acting as true extensions of our team. Together, we are equipping organisations across the region with the adaptive defence layer they need to navigate a complex threat landscape. We are incredibly proud to celebrate their dedication today in Singapore."

More than 70,000 organisations use KnowBe4's products worldwide, according to the company. Its offering includes awareness training, cloud email security, real-time coaching, anti-phishing tools and AI-focused security products.

The company's emphasis on human risk management reflects a broader shift in the cybersecurity sector, as suppliers try to combine user training, behaviour monitoring and technical protection under a single commercial message. Channel partners have become central to that approach in Asia-Pacific, where vendors often depend on local firms for customer acquisition, support and market access.

In that context, the partner awards serve both as internal recognition and as a signal of which resellers and advisers are gaining traction with customers in specific national markets. This year's winners span Oceania, Southeast Asia and Japan, with New Zealand's SSS Cybersecurity Specialists taking the top regional award.