Story image

Ixia launches global ‘invitation-only’ program for channel partners

19 Jan 17

Network security provider Ixia is on a mission to provide partners with greater profitability and new revenue as the company launched its new global partner program this week.

The new initiative, called the Xcelerate Distribution Partner Program, aims to ‘simplify and facilitate the process by which distributors, resellers, and integrators access and deliver Ixia’s network visibility, test and security solutions’.

Ixia’s vice president of global channel sales Lori Cornmesser says that the relationship between Ixia and its distribution partners is crucial to accelerating sales of its enterprise solutions through the channel.

“As we continue to scale our program and worldwide base of reseller partners, investing in our distributors’ success and infrastructure allows us to improve business value to partners and customers quickly and efficiently,” she says.

Partners wishing to join the program may have to wait, as Ixia says the new program is strictly by invitation only. This is to ensure Ixia engages what it calls ‘premier distributors’ to help streamline processes for its global resellers.

The program offers two levels: Distributor and Value Added Distributors (VADs). Participants in the VAD level receive more discounts and access to ‘advanced’ Ixia services such as pre-sales support and regional Ixia product stocking.

The program also offers ordering, training and enablement, marketing and Ixia solution support.

It will also offer discounts on multi-year support contract renewals that ‘promote long-term customer relationships and peace of mind’.

5G will propel RAN market to $160b in near future
5G growth is expected to advance at a faster pace than LTE, particularly within the APAC region.
LG takes home over 140 awards at CES
Including Engadget Best of CES Award in TV category for fifth consecutive year for the LG Signature OLED TV R.
Expert comment: Google fined US$57mil for GDPR breaches
The committee examining the breaches found two types of breaches of the GDPR.
McAfee customer choice for Cloud Access Security
“This is the second time that McAfee has been named... and we believe this demonstrates our ability to stay ahead of the pack.”
The message behind the Apple/Samsung iTunes partnership
Futuresource has released its perspective on what Samsung Smart TV’s new iTunes Movies and TV Show app means for Apple as a company.
Cybercrime could cost companies US$5.2tril over next five years – survey
New research from Accenture found that only 30% of organisations are very confident in internet security.
How healthcare can prepare for My Health Record roll-out - Proofpoint
Australia’s healthcare sector is the continent’s biggest cybercrime target, according to a July report from the Australian Information Commissioner.
Achieving cyber resilience in the telco industry - Accenture
Whether hackers are motivated by greed, or a curiosity to assess a telco’s weaknesses; the interconnected nature of the industry places it in a position of increased threat