Azul has appointed NEXTGEN as its ANZ and ASEAN distributor, with the move looking to help to meet the strong growth in demand for high-performance and more cost-efficient Java alternatives.
The appointment follows the recent expansion of Azul's global partner program, "Partner with Purpose".
This program provides resources that enable channel organisations to solve immediate customer use cases such as cloud cost optimisation, Java licensing alternatives, as well as application performance and security enhancement across industries.
Dean Vaughan, VP of APAC, Azul, reinforced that the demand the company has seen has come as a result of intense Java support and cloud costs, with organisations looking for cheaper and better alternatives.
"We're seeing rapid growth in demand for the Azul Platform in ANZ and parts of the Asia-Pacific region," he says.
"Organisations across the region are struggling with out-of-control Java support and cloud costs that eat into their margins and restrict their ability to modernise and secure applications and infrastructure in a dynamic and competitive world."
Analysis from Gartner has found that overspending is becoming a significant issue, with the Finance research team saying, "Organisations with little or no cloud cost optimisation plans rush into cloud technology investments. They end up overspending on cloud services by up to 70% without deriving the expected value from it."
Vaughn continues by saying that the company's platform is ideal for reduced and cost-effective cloud solutions.
"Rightsizing compute resources is a key component of a cost-efficient cloud strategy. It's a simple formula – faster apps equals less compute equals a lower cloud bill," he says.
"Our flagship product, Azul Platform Prime, is ideal for cloud workloads and proven to reduce customers' cloud costs by up to 50%."
He says that Azul and NEXTGEN will work closely together to scale performance-driven cloud applications and cost-efficient Java environments.
"We have world-class sales and technical training curriculum from the leading provider of OpenJDK-based Java runtimes, complete with on-demand videos, new badging and credentialing progression path, and self-paced presentations, amongst a range of substantial resources to enable partner's success," adds Vaughan.
"Together Azul, NEXTGEN and our partners can build powerful solutions that address real customer pain points."
John Pritchard, Head of Digital Enterprise, NEXTGEN, adds, "At NEXTGEN, we're focused on working with the world's leading enterprise software providers, and as such, we are highly selective about the technology partners we choose to work with.
"We search for new vendor technologies that complement our existing vendor ecosystems, so we can help our partners in solution selling and differentiating themselves. Azul, the world's largest 100% Java vendor, is a high growth company with a massive opportunity in the DevSecOps market, and therefore an important vendor partner for NEXTGEN, expanding our DevSecOps offering for our partners and their customers."