ResponSight, an Aussie data science company that provides early warning risk intelligence to enterprises, has launched of its channel partner programme, designed to offer rewards to help increase opportunities for resellers to attract new clients into long-term business relationships.
The programme will offer partners incentives, in-depth training, certification and enablement programmes as well as professional services opportunities.
The company has revealed its first six strategic partners of its leading-edge technology in Australia - The Missing Link, Shearwater, Aleron, Cyberaware, Gridware and SIEMonster.
The programme is uniquely structured to support and reward its partners for its efforts and introductions to new prospects and customers.
- Discounts for those that achieve specific goals right from the first sale,
- A variety of partnership options that align with partners' expertise and go-to-market plans, including joint marketing and selling, referral agreements and reseller agreements,
- Training and enablement certifications for a comprehensive understanding of ResponSight's technology and emerging solutions to reduce risk, and
- Co-marketing support and lead generation.
Through its partner programme, ResponSight will address strategic objectives for its resellers, including training and enablement on the company's technology.
ResponSight's technology offers a unique approach, using statistical (numerical) metrics for measuring and assessing typical user behaviour, while not collecting or relying on personal or sensitive data.
Partners can offer its customers real-time data science technology to complement existing cybersecurity solutions.
ResponSight's technology plays the ‘detective' role while existing ‘blocking' technology can be better leveraged to set priorities and increase effectiveness.
“The channel programme was developed to meet the needs of ResponSight's partners,” says ResponSight CEO Jeff Paine.
“It's important for us to provide partners with financial incentives and marketing support, as well as a streamlined framework around training and certifications to best serve our customers together. We want to ensure the success of our partners in delivering the ability to measure risk like no one else can.
The programme makes it easier for partners to generate high value and margin through a new revenue stream of professional services, and increase its strategic cybersecurity practices and offerings to its customers.