The Ultimate Guide to Customer Experience
2024 edition
Overview
Also known as CX.
In days gone by, the IT department, computer and other device manufacturers, and software developers, gave little to no thought about the intended users of their products. Ushered in by companies like Apple, that’s all changed: today, Customer Experience (CX) is the field of endeavour concerned with how people receive and interact with products, services and organisations themselves (the term is also used frequently in a Contact Centre context). CX encompasses emotions, opinions and perceptions of products and services, and CX practitioners seek to positively influence how customers receive and interact with the organisation, it’s services and products.
Analyst reports
RIA on CX & Cloud Services
Reltio introduces AI-powered Customer 360 Data Product
This month
Forrester Research on CX & Cloud Services
Ardonagh Advisory integrates Mendix to speed up digital...
Last month
IoT Analytics on CX & Cloud Services
Denodo esteemed as Leader in Enterprise Data Fabric by ...
Last month
Gartner Peer Insights on CX & Cloud Security
Sysdig lauded as Strong Performer in Gartner's CSPM Too...
Last month
IDC on CX & ML
Amperity unveils AI capabilities Explore & Assist to en...
Last month
Expert columns
By Staff Writer of Safeguard Global
Accelerate global growth with an agile HR strategy
4 days ago
By Joyce Gordon of Amperity
Unpacking AI-powered marketing with good versus poor qu...
This month
By Robert Woolfrey of Twilio
How voice recognition technology can transform customer...
Last month
By Christina Kosmowski of LogicMonitor
What does ‘AI-first’ actually mean to business success?
Last month
By Martyn Riddle of Verint
Three reasons contact centres are embracing Open CcaaS
Last month
More expert columns
By Nicola Stewart of Projectworks
25 ways to build and retain trust with your clients
Last month
By Brooke Eddie of LoanOptions.ai
IWD 2024: To facilitate advancement in equality, we mus...
Last month
By Kam Kaila of IT By Design
IWD 2024: Who defines you as a woman
Last month
By Natalie Barrett of Dynatrace
IWD 2024: Why inclusion needs to be more than just a no...
Last month
By Ange Nash of AA Insurance
Looking ahead and breaking the glass ceiling through se...
Last month
By Fahmi Mohammed of Brave Bison
Artificial Intelligence: The key to Customer Lifetime V...
Last month
Recent news
About Cloud Services
Westpac & NextGen revolutionise home loan process with ...
Yesterday
About Cloud Services
Celigo teams up with TikTok Shop to boost ecommerce eff...
Yesterday
About Transparency
Cogo & Personetics introduce AI-powered sustainable ban...
3 days ago
About Partner Awards
Rapid7 announces UK & Ireland winners of 2024 Partner A...
3 days ago
About Digital Transformation
Telstra launches personalised savings feature 'More for...
4 days ago
More expert columns
By Fahmi Mohammed of Brave Bison
Artificial Intelligence: The key to Customer Lifetime V...
Last month
By Vipul Aggarwal of BetterCommerce
The strategic imperative of integrating offline and onl...
Thu, 29th Feb 2024
By Aparna Gray of Twilio
Redefining profit strategies in Australia: The impact o...
Tue, 27th Feb 2024
By Nicola Stewart of Projectworks
Five metrics every successful professional services fir...
Wed, 21st Feb 2024
By Liam Merrick of ECI Software Solutions
How manufacturers can use real-time data to shape bette...
Tue, 20th Feb 2024
By Robert Woolfrey of Twilio
How Australian businesses can transform customer intera...
Tue, 20th Feb 2024
Even more expert columns
By Robert Woolfrey of Twilio
How Australian businesses can transform customer intera...
Tue, 20th Feb 2024
By Jonathan Reeve of Eagle Eye
How Innovative Loyalty Programs Boost Customer Retentio...
Mon, 19th Feb 2024
By Frank Baldrighi of GETAC
Four enterprise mobility trends shaping 2024
Thu, 15th Feb 2024
By Matt McCormack of Twilio
Call data: Australian businesses’ overlooked tool for s...
Thu, 15th Feb 2024
By Jason Carr of Fuel Design Ltd
Enhancing eCommerce customer loyalty: The power of pers...
Wed, 14th Feb 2024
By Robert Woolfrey of Twilio
Utilising AI voice technology to exceed Australian cust...
Fri, 9th Feb 2024
By Alex Covin of Pendula
Looking ahead: The great marketing technology transitio...
Fri, 9th Feb 2024
By Contributor of NICE
Embracing new tools in CX to revolutionise the digital ...
Tue, 6th Feb 2024
By Peter Hughes of RingCentral
Putting all your eggs in one communication basket is ne...
Mon, 5th Feb 2024
By Steve Young of SnapLogic
Secure Parking transforms with cutting-edge tech
Thu, 1st Feb 2024
More news
About Advertising
Wolt expands tailored ad service to aid partner growth
Last week
About Marketing Technologies
Australia sees 45% gap in perceived customer engagement
Last week
About Marketing Technologies
Viva Energy Australia announces partnership with DataMe...
Last week
About Collaboration
M1 launches innovative sonic branding to enhance custom...
Last week
About Digitisation
TeKnowledge launch signals new era for global digital s...
Last week
Even more news
About Business Intelligence
KPMG and Stone & Chalk seek startups for Future Technol...
Last week
About Short Message Service
Sendbird's new platform aims to cut business SMS costs ...
Last week
About Machine learning
Atlas partners with datascalehr for major AI payroll re...
Last week
About Strategy
Tillo report reveals loyalty deficit in fintech sector
Last week
About Cloud Services
UK IT leaders see transformative potential in generativ...
Last week
Job moves
Move at Microsoft
Qualtrics appoints Gurdeep Singh Pall as AI Strategy Pr...
Yesterday
Move at SAP
AlphaSense doubles ARR to $200m & appoints new CMO
Last week
Move at Logicalis
Logicalis Australia appoints Baden Graco as Head of Tra...
This month
Move at Pure Storage
Joao Silva named Pure Storage's VP for EMEA, Latin Amer...
This month
Move at CyberArk
Legit Security boosts leadership team with new VP appoi...
Last month
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