Brand Development stories
Visa appoints Meble Tin to lead Oceania marketing from Sydney
Tue, 12th Aug 2025
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brand development
Visa has appointed Meble Tin as Head of Marketing for Oceania, leading efforts from Sydney to boost brand and client engagement across the region.
Ryze creates new brand for Latos amid UK data centre expansion
Tue, 29th Jul 2025
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brand development
Ryze has rebranded North East data centre developer Latos, which aims to build 40 UK sites by 2030, focusing on AI-ready, rapid deployment facilities.
Sydney teen’s Celvoir agency offers bespoke web design boost
Fri, 25th Jul 2025
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brand development
Sydney teen Liam Newby’s Celvoir agency offers bespoke web design with no upfront costs, boosting brands’ online success through tailored digital solutions.
Techcombank leads Vietnam with record brand equity & awards
Wed, 18th Jun 2025
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brand development
Techcombank tops Vietnam’s banking sector with record Brand Equity Index scores and wins three Asia-Pacific Stevie Awards for innovation and marketing excellence.
Fivetran appoints Monica Ohara as Chief Marketing Officer
Fri, 16th May 2025
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brand development
Fivetran appoints Monica Ohara as Chief Marketing Officer to spearhead global marketing and brand development, enhancing its data integration leadership.
Amanda McGuckin Hager joins TrueDialog as Chief Marketing Officer
Wed, 11th Sep 2024
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brand development
Amanda McGuckin Hager joins TrueDialog as Chief Marketing Officer, bringing 25+ years of marketing expertise to elevate the company's SMS texting solutions in Austin, Texas.
Appy Pie & Identity Digital partner to amplify global brand development
Tue, 16th Apr 2024
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brand development
Digital companies, Identity Digital and Appy Pie, boost global businesses with a dynamic partnership, expanding domain names and offering personalised digital solutions to foster brand development.
Qualtrics unveils AI-powered suites for improved experience management
Mon, 8th Apr 2024
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brand development
Qualtrics enhances its user experience with the unveiling of three novel AI-driven suites, empowering organisations to boost customer experience, streamline their strategic research and align their investments efficiently.
Deputy expands executive team with Alla MacDonald & Keshila Vallot Shannon
Wed, 3rd Apr 2024
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brand development
Deputy, a major shift work platform, makes notable appointments to its leadership team, including Alla MacDonald as SVP of Strategic Finance and Operations, and Keshila Vallot Shannon as SVP of Global Marketing.
ANS taps industry veteran Ben Cooper as Marketing Director
Tue, 26th Mar 2024
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brand development
Manchester-based digital transformation firm ANS appoints industry expert Ben Cooper as new Marketing Director to accelerate brand awareness and shape robust marketing strategies.
Flexxon welcomes industry veteran Ravi Agarwal to Advisory Board
Thu, 26th Oct 2023
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brand development
Singapore-based cybersecurity solutions firm, Flexxon, appoints Ravi Agarwal, former executive at Intel and Microsoft, to its advisory board.
SonicWall names Christine Bartlett as Chief Marketing Officer to strengthen channel partnerships
Tue, 26th Sep 2023
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brand development
SonicWall appoints Christine Bartlett as CMO, further strengthening its dedication to channel partnership and global awareness.
Arktic Fox and Amperity reveal main concerns for marketers
Wed, 3rd May 2023
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brand development
Australian brands are tackling the turbulent economic climate with privacy requirements, digital transformation and investment in customer data platforms.
Airwallex launches an online payments app on Shopify
Mon, 25th Jul 2022
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brand development
Airwallex launches online payments app on Shopify, allowing merchants to accept global payments through a variety of methods.
Airwallex launches new bank feed integration with NetSuite
Wed, 18th May 2022
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brand development
Airwallex has launched a new bank feed integration with NetSuite, developed in partnership with NetSuite solution partner, Onlineone.
Top mobile marketing trends for 2022 revealed in new report
Tue, 15th Mar 2022
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brand development
2022 mobile marketing trends will see companies shifting budgets to smaller social channels and embracing data analysis techniques, says AppsFlyer report.
10 innovative Christchurch start-ups profiting from govt scheme
Sat, 28th Jul 2018
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brand development
Delivered by ChristchurchNZ, 10 promising start-ups were granted an intense 12-week mentoring course to help them get a leg up.
SMEs in 2017: Cutting costs, more mobility & big data
Thu, 26th Jan 2017
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brand development
Concur predicts streamlining and cost-cutting will be key for SMEs in 2017 as they invest in efficient solutions to remain competitive.
Six tips for developing successful voice of customer programs
Mon, 15th Aug 2016
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brand development
Customer experience will be more important than price and product as key brand differentiators, according to a report by Walker Information.
Bricks and mortar still king, according to new study
Wed, 17th Feb 2016
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brand development
Kiwi retailers still rely on brick and mortar stores for sales, loyalty and brand experience, according to a new survey.