Story image

Why A/NZ executives struggle to meet changing customer demands

02 Nov 2018

Just 4.5 per cent of Australian and New Zealand businesses are Digital Leaders, according to the Dell Technologies Digital Transformation Index (the DT Index). The DT Index, which was completed in collaboration with Intel, maps digital transformation progress of mid to large-sized companies and examines the digital hopes and fears of business leaders. 

The study reveals that 30 per cent of Australian and New Zealand heads of business believe their organisation will struggle to meet changing customer demands within just five years and 22 per cent of Australian and New Zealand business fear they’ll be left behind.

The DT Index’s calculations are based on companies’ perceived performance in the following areas: delivering against the core attributes of a digital business**, their existing IT strategy, workforce transformation strategy and planned investments.

Two years after the DT Index’s initial launch in 2016, Dell Technologies and Intel have more than doubled the scope of the research, from 16 countries to 42 and benchmarked 4,600 businesses.

The Digital Transformation Index also reveals that too many companies are coasting in the middle group or stuck in the bottom two groups, meaning they’re either moving too slowly or don’t even have a digital plan in place.

Barriers to digital transformation

According to the research, 93 per cent of Australian and New Zealand businesses are facing major impediments to digital transformation today.

The top five barriers to digital transformation for Australia and New Zealand are:

1.Lack of budget and resources (36%)

2.Data privacy and cybersecurity concerns (34.5%)

3.Immature digital culture: lack of alignment and collaboration across the company (31.5%)

4.Information overload (29%)

5.Lack of the right in-house skill sets and expertise (27.5%)

These barriers are hampering digital transformation efforts. For instance, 78 per cent of Australian and New Zealand business leaders believe that digital transformation should be more widespread throughout the organisation. Only 14 per cent of Australian and New Zealand businesses strongly agree they’ll disrupt rather than being disrupted within five years.   “We’ve talked about being on the cusp of tremendous change for some time now. That’s no longer the case,” said Mark Fioretto, Managing Director, Enterprise, Dell EMC, ANZ. “The next digital era has arrived and it’s reshaping the way we live, work and conduct business. Which means that time is of the essence. Genuine transformation needs to happen now, and it needs to be radical.”

Conquering their challenges 

The research indicates that businesses are taking steps to overcome their barriers and the threat of being outmanoeuvred by more nimble, innovative players. Although progress in these areas is patchy, even between Australian and New Zealand businesses:

  • 40% of Australian and 36% of New Zealand businesses are embracing agile software development (allowing them to code and securely launch new applications within much shorter cycles).
  • 50% of Australian and 41% of New Zealand businesses are building security and privacy into all devices, applications and algorithms.
  • Both countries have acknowledged a skills gap with 43% of Australian and 40% of New Zealand businesses striving to develop the right skills sets and expertise in-house, such as teaching staff how to code.
  • 62% of Australian businesses are sharing knowledge across functions, by equipping IT leaders with business skills and business leaders with IT skills, compared to 43% of New Zealand businesses.

Companies are also turning to emerging technologies and cybersecurity to power (and secure) their transformation.

Apple's AirPods now come with 'Hey Siri' functionality
The new AirPods come with a standard case or a Wireless Charging Case that holds additional charges for more than 24 hours of listening time.
Dynatrace takes pole position in APM Magic Quadrant
It placed highest on Ability to Execute and furthest on Completeness of Vision in the 2019 Quadrant for Application Performance Monitoring (APM).
HCL and Xerox expand strategic partnership
Under the terms of the agreement, HCL will manage portions of Xerox’s shared services, including global administrative and support functions.
Avaya expands integration with Google Cloud AI
This includes embedding Google’s machine learning within conversation services for the contact centre, enabling integration of AI capabilities.
Forrester names Crowdstrike leader in incident response
The report provides an in-depth evaluation of the top 15 IR service providers across 11 criteria.
Poly appoints new A/NZ managing director, Andy Hurt
“We’re excited to be bringing together two established pioneers in audio and video technology to be moving forward and one business – Poly."
Gartner: Local server revenue up by a quarter, shipments down
In Australia, server revenue increased 24.7% in 4Q18, while shipments declined 5.3%.
HPE launches 'right mix' hybrid cloud assessment tool
HPE has launched an ‘industry-first assessment software’ to help businesses work out the right mix of hybrid cloud for their needs.