Veeam Software has appointed Effendy Ibrahim as its new vice president for Asia and Japan, replacing Julian Quinn. The appointment comes off the back of the company's record 28% YoY growth, bringing in US$607.4 million in revenue.

Ibrahim will lead growth in all Asian markets, bringing more than 10 years' executive leadership experience in technology, electronics and advertising multinationals.

Those multinational experiences include nine years at Symantec Asia Pacific, where he led the enterprise marketing team. He also held a position as director of the consumer and small business unit in Asia, in which he was responsible for growing the company and forming strategic partnerships in the region.

Ibrahim also brings experience from his role as head of marketing communications for Samsung Asia. He has been with Veeam since 2015, when he started as the Asia and Japan marketing director.

Commenting on Veeam's growth in Asia, Ibrahim says there are growth opportunities for both the company and its partners.

“The Asia - Japan region continues to show strong growth and we are very proud of achieving 50% year on year growth in 2016 in total revenues. Our Asian operations achieved some significant milestones in 2016, expanding our brand presence into Japan via VeeamON Forum and strengthening our commitment with our channel community by appointing Dean Cunningham as Head of Channel and Alliances for Asia - Japan, which has already resulted in an additional 2,300 ProPartners for the region”.

Last year Veeam established offices in Japan, Beijing, Kuala Lumpur and Singapore, bringing its total headcount to 117 staff.

The company also appointed Dean Cunningham as head of channel and alliances for the region.

Veeam states that the APAC region has seen 33% growth YoY in total revenue booking, exceeding global growth rates.

Cloud is also a major growth area for the region, Veeam says. The number of VCSPs have increased to 1400 licensed service providers, dealing with a 38% YoY increase in VCP transactions.