SOTI's recent SYNC User and Partner Conference not only recognised some of its best partners, but also shared insight into the company's own plans for its global network of resellers.
The SOTI Altitude Channel Partner Awards recognised partners worldwide, and although no APAC finalists won, SOTI Asia Pacific MD Adele Beachley says it's still great news for channel partners.
"Our channel partners and many reseller partners in Australia and New Zealand have already been building into this program for the IoT channel. BlueFi Wireless Australia was nominated for an award, and this Australian nominee exemplifies the outstanding innovations in the market, and the proliferation of wearable technology in Australia. These partners are demonstrating the next wave of business value around IoT deployments, and our customers are taking notice," she says.
The company's operations in mobile and Internet of Things (IoT) ecosystem provides opportunities to both businesses and resellers across endpoints, applications, users, content and more.
"SOTI continues to be a leading visionary in strategic mobility across multiple verticals in Australia and New Zealand, including: transportation, retail, field services and logistics, and healthcare. We are pleased to attribute one of the key drivers of our ongoing success to the strength and diversity of SOTI's robust channel ecosystem," Beachley says.
The company's Altitude Partner Program enables partners to utilise pre- and post-sales, enablement and training programs to help channel partners grow their mobility management practices.
Its strategies have enabled the company to reach a 26% year-over-year channel ecosystem growth and now reaching 200 countries worldwide.
With more than 45% global channel revenue growth, the company has also managed to leverage its competitive advantage through the solutions it provides for resellers. Working with its channel has allowed the company to reach growth, particularly through its SOTI MobiControl.
The company has also aimed to strengthen its Android+ OEM relationships by 171% to more than 95 device manufacturers. These manufacturers hold more than 90% of the entire Android device market. In addition, SOTI has also aimed to bring in enhanced support for platforms including Google Android for Work, iOS, Windows 10 and Samsung Knox.
Finally, the company created APIS that allowed partners to integrate mobility management with IoT devices and third party systems for business workflows.
With a 46% surge in the SOTI's cloud subscriber base, the company's efforts to gain new customer acquisitions and cloud adoption show that the entire enterprise mobility is heading towards a cloud-based approach.
The company says this is due to up-front cost reduction, the ease of pilot projects and phased rollouts to simplify the onboard experience.
“SOTI channel partners understand their customers, and they embrace the essence of the connected enterprise – continuously seeking opportunities to enhance connected experiences, business efficiencies, and deliver differentiation that impacts their customers’ bottom line," says Carl Rodrigues, SOTI president & CEO.
“We are committed to providing the solutions, expertise, training, support, and partner enablement resources through the SOTI Altitude Partner Program to provide our channel with a game-changing opportunity to further elevate their value and relevance as a strategic IT business advisor," concludes Roula Vrsic, SOTI chief marketing officer.