Story image

Lexmark eyes market growth in Australia with new distie deal

07 Dec 2016

Lexmark has chosen Alloys as a national distributor of its award-winning printer and multi-function printer (MFP) hardware for Australia.

The deal aims to provide resellers with greater choice in securing Lexmark hardware supplies, with Alloy offering Lexmark’s channel partners in-depth expertise.

Innes Thomson, general manager of Australia and New Zealand at Lexmark, says Alloys’ focused approach and strong commercial acumen has helped build a demonstrated track record of success in serving their supplies customers. 

“At Lexmark, we are extremely pleased about the next chapter in our strategic relationship with Alloys. With our award winning range of products featuring state-of-the-art technologies, Alloys’ expertise gives Lexmark partners more choice in sourcing the right solutions for their customers,” explains Thomson.

“We look forward to developing the new partnership to open the possibilities for our next phase of growth in the Australian market.”

Alloys has more than 30 years’ experience in value-added distribution and offers Distribution Centres and product demonstration Showrooms in Melbourne, Sydney, Brisbane and Adelaide.

Paul Harman, CEO of Alloys, says expanding their partnership with Lexmark is a natural extension of their four year consumables relationship. 

“As Australia’s specialist Printing and Technology distributor it is important for Alloys to be able to offer the full range of Software and Printing solutions from key players in our specialist market,” adds Harman.

“We are pleased to be able to bring our non-traditional distribution capabilities to Lexmark's award-winning range of products and solutions and channel of customers.”

How IBM’s acquisition of Red Hat could impact your business
The acquisition is pending regulatory approval, but IBM expects the deal to close in the second half of 2019. 
Data center colocation market to hit $90b in next five years
As data center services grow in popularity across enterprises large and small, the colocation market is seeing the benefits in market size.
Automation beginning to impact Aussie workforce
18% of those surveyed said automation has already impacted their job ‘significantly’, with their duties changing or their role becoming redundant.
OVH launches public cloud down under
OVH Public Cloud services is expanding to Australia out of two data centres - one in Sydney and one in Singapore.
Acer’s new programme and portal for partners
A simple and manageable programme designed to incentivise, recognise and reward commercial partner achievements.
Interview: Culture and cloud - the battle for cybersecurity
ESET CTO Juraj Malcho talks about the importance of culture in a cybersecurity strategy and the challenges and benefits of a world in the cloud.
In ongoing cloud war, Google to acquire data migration specialist
Google is currently behind AWS and Microsoft in the cloud battle, and it would seem this play is an attempt to claw some ground back.
Ping Identity Platform updated with new CX and IT automation
The new versions improve the user and administrative experience, while also aiming to meet enterprise needs to operate quickly and purposefully.