Dimension data acquires majority stake in e2y to bolster digital commerce play

Dimension Data has acquired a majority stake in e2y, a digital commerce consultancy focused on business transformation projects.

The move is aimed at strengthening Dimension Data's digital business solutions portfolio, by adding digital commerce capabilities.

According to DiData, the acquisition will provide a complementary set of skills to the company's core value proposition around systems integration and specifically in managed services.

The total sum paid for the acquisition was not disclosed.

Dimension Data group executive for digital business solutions Scott Gibson says, "with the future of commerce being firmly focused on the experience of trading online, and our Digital Business Solutions portfolio centered on driving innovation for our clients, our investment in e2y will bring our clients closer to their customers on these advanced commercial platforms.

"It will also help us continue to guide our clients along their business transformation journeys. The strength of e2y in the UK and Europe, combined with Dimension Data's presence in the Middle East and Africa, the Americas and Asia Pacific, will open up new markets for our clients to leverage a truly compelling digital commerce solution.

e2y provides services around advising, implementing and supporting clients on numerous digital commerce platform solutions.

Based in London, the company says it is focused on providing 'best-in-class', value-add implementations of digital commerce and marketplace solutions for its global client-base.

While it counts SAP Hybris and Mirakl as its core technology partners, the consultancy is also partners with AWS, Rackspace, Dynatrace and New Relic (amongst others).

On the company being acquired by Dimension Data, e2y CEO and founder Laurent Christen says,"The digitisation of goods and services disrupts established business models and existing value chains, enabling new models to emerge.

"e2y is a pioneer in digital innovation for commerce and marketplaces. We deliver solutions for our clients aiming to improve their customer experience and achieve growth. We're excited to be joining forces with Dimension Data to help our clients benefit from enhanced digital commerce capabilities and transform their businesses.